Best SEO Reporting Tools
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Best SEO Reporting Tools

Generate fully automated SEO reports to impress your clients. We’ve gathered up the best SEO Reporting Tools for digital agencies to get an overview of traffic, keyword rankings, backlinks, competitor analysis and much more.

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in SEO Reporting Softwares



Sitechecker is an All-in-One SEO Tool that enhances online visibility and site performance. It offers SEO audits, rank tracking, and website monitoring to boost search rankings. Perfect for agencies and businesses aiming for top SEO results and an improved web presence.



Whatagraph is an online platform used by marketing agencies, in-house marketing departments and freelancers to review, monitor and report on the performance of their marketing campaigns. Whatagraph pulls data from multiple channels directly integrated into the platform.



Marketing reporting software designed for agencies. Save time, boost revenue and impress clients with insightful reports and live dashboards. Report on SEO, PPC, call tracking, social media, email marketing, and more with 75+ integrations.



DashThis is the easiest automated marketing reporting tool created to help marketers save hours of work and create their reports in the blink of an eye. Our support team are real reporting experts and we promise to offer the best customer experience there is.

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in SEO Reporting Tools

  • seo-hero-seo-reporting-tools


    SEO HERO is a powerful lead generation software for marketing agencies. Generate more leads with our embed audit tool. Save time and build trust faster with beautiful & actionable audit reports. Free 14 Day Trial.

  • seomonitor-seotools


    SEOmonitor is the Agency focused SEO Management platform consisting of 9 products under 3 broad use-cases: manage, research and report. With SEOmonitor you can reliably track the performance of SEO campaigns, efficiently find the best keywords, and quickly understand and act on what’s going on across all SEO campaigns while effectively running reporting processes.

  • Semrush

    Semrush is an all-in-one digital marketing platform that helps businesses of all sizes achieve measurable results. From SEO to content, social media, competitive research and more, you can do it all in Semrush. Automate tasks using SEO automation. Trusted by millions of marketers worldwide.

  • zutrix-seo-tool


    Zutrix is a unique Google Rank Tracker Suite that built for everyone. You'll love fancy features of Zutrix and AI-Powered accuracy.

  • octoboard-marketing-reporting-tool


    Automated marketing reporting, eCommerce analytics, paid advertising analytics and B2B leads generation platform for marketing agencies and eCommerce stores.

  • seoclarity-seo-reporting-tool


    seoClarity is the natural search insights and content optimization platform that provides you complete visibility into all of your SEO efforts. From search engine activity and on-page optimization to keyword rankings - all together!

  • oncrawl-seo-reporting-tool


    OnCrawl is an SEO platform powered by the industry-leading SEO Crawler and Log Analyzer. Combine the power of technical SEO, machine learning and data science for increased revenues from search engines.

  • dragon-metrics-seo-reporting-tool

    Dragon Metrics

    Dragon Metrics is the first truly global SEO platform, with all tools you need to measure performance, conduct research, automate the reporting process, and rank above your competitors.

  • seocrawl-seo-reporting-tool


    SEOcrawl was born with the aim of marking a before and after in your daily SEO management, whether you are an SEO professional, agency, in-house. They offer you an all-in-one SEO tool that allows you to be efficient, save time and act proactively.

  • wincher-seo-reporting-tool


    They help brands get quality traffic from organic searches and monitor their keywords’ performance. No more bulky and complicated SEO tools! The easy-to-use interface of Wincher 2.0 will ensure a seamless experience from the beginning.

  • gryffin-seo-reporting-tool


    Gryffin is an all-in-one platform that allows you to simplify, optimize and automate your marketing. Gryffin allows you to learn how to create content, assign relevant tasks of SEO technical audits and manage your outreach marketing strategies.

  • click-intelligence-seo-reporting-tool

    Click Intelligence

    By utilising an online SEO reporting tool, you can filter your relevant data and gain valuable insight into your business and your customers, all at the click of a button. Plus, you can enjoy instant access to any report whenever you need it.

  • authority-labs-seo-reporting-tool

    Authority Labs

    Search drives huge amounts of traffic for most websites, and understanding how exactly people come to your site is critical for optimization. AuthorityLabs provides the SERP data necessary to understand how search engines are representing your brand over time.

  • ninja-reports-seo-tool

    Ninja Reports

    Ninja Reports is an effective SEO tool for website SEO audits, analysis, SEO reports, keyword reports, and more.

  • nightwatch-seo-tool


    Nightwatch is designed to save SEO professionals hours of time by making accurate ranking data more accessible and easy to export into beautiful, professional-looking reports for clients.

  • reportz-marketing-reporting-tool


    Reportz is a reporting tool designed to save you time and money on periodic reporting tasks trough utilization of interactive dashboards.

  • reportgarden-marketing-reporting-tool


    ReportGarden helps online ad agencies create analysis and performance reports for their clients. They do this by linking with their AdWords, analytics, bing ads account using APIs, and loading data into their reports.

  • surfer-seo-tool

    Surfer SEO

    Surfer SEO is a modern tool for SEOs and marketers for efficient and comprehensive on-page SEO optimization. They believe there's a better way to do SEO, without boring, manual work, but with great results.

  • kwfinder-seo-tool


    Mangools is a package of easy to use SEO tools trusted by productive SEO professionals all around the world: keyword research, Google SERP analysis, rank tracking, backlink analysis, and website analysis under one roof.

  • siteimprove-seo-tool


    Siteimprove offers the world's most comprehensive cloud-based Digital Presence Optimization (DPO) software. The Siteimprove Intelligence Platform empowers you and your team to create higher quality content, drive better traffic, measure digital performance.

  • seranking-seo-tool

    SE Ranking

    SE Ranking is a marketing platform comprised of a set of tools designed to assist marketers and SEO experts in their work. The software is a reliable assistant for any marketing / seo expert.

  • moz-pro-seo-tool

    Moz Pro

    Moz is a source of robust, reliable data, with accessible training and easy-to-use tools to help SEOs. They develop inbound marketing software, provide robust APIs for link data, and hosts the web's most vibrant community of online marketers.

  • ahrefs-seo-tool


    Ahrefs is an SEO tool that crawls the web, stores tons of data, and makes it easily accessible via a simple user interface. The tool helps to accelerate the growth of organic search traffic to a website.

Best SEO Reporting Tools For Marketing Agencies in 2022

SEO reporting tools that focus on providing well-detailed information about the performance of clients’ websites on search engines is a must-have for digital marketing agencies. Even sending automated reports to each client is necessary to monitor the performance of every KPI on a timely basis.


The market offers a myriad number of best SEO reporting tools that elevate your SEO reporting with great features. These SEO analysis report tools help track all KPIs, automate your marketing reports and create custom reports for your clients. The SEO report template includes overall organic traffic, relevant keyword ranking, conversions, backlinks and website health.


What are the Best Tools for SEO Reports?


We all know that each business is unique. So, the best SEO reporting software that works well for your business may not be the right one. There are a great number of industry-leading SEO tools. Google Search Console, Semrush, Ahrefs, Google Data Studio, Moz, Google Analytics are just a few of them. The key factor here is investing in a reporting tool that enables you to retrieve your data from these platforms by gathering them in one place.


Keeping this data in one place will make the work of SEO agencies easier. While the SEO reporting tools online automatically generates reports for each client, it will also conduct site audits. These technical SEO audits help optimize the client’s website to be crawled more easily in search engines. From link building to rank tracking, SEO reporting tools take care of SERP positions, page load speed, CTR, domain authority and more.


In order to get the maximum benefit from all these features, you need to go through the integration capability of the SEO reporting tool. It should support the most common SEO tools to keep track of your SEO campaigns.


If you do not want to fully invest in a reporting solution, thankfully there are dozens of SEO reporting tools free. Starting with the free option may give you an idea of ​​your core needs in the first place. Then, you can consider upgrading your plan.

Why SEO Report is Important?


Be Visible on Organic Searches

Organic search is the most important part of the performance of your business. Google and Youtube are the leaders as they get the most visits. So, being highly visible on especially these two trusted platforms will take your business to the next level. Apart from these platforms, there are other search engines that are valuable to your business as well.


Builds Trust & Credibility

Building trust and credibility do not happen overnight, it takes time, effort and commitment. SEO reporting tools educate your clients. They gather all the relevant data to give your client an idea of how the SEO work you have been doing goes, how it affects them and also further possible opportunities.


Generates Insights & Results

Gathering all important data for your client makes no sense if SEO reporting tools do not give you insights or show possible opportunities to boost their SEO strategy. The key part here is to identify the most relevant metrics according to each client’s needs and monitor their performance real time.


Automates the Whole Process

One of the biggest benefits SEO reporting tools provide agencies is automation. There is a constant data flow to the reporting tool. Making the data meaningful for the clients and informing them on a regular basis is the responsibility of SEO analysis report tools. By doing that, every metric stays on track.


Provides Customization

Each client has its own KPIs and requirements. So, the SEO reporting software should provide customizable SEO report templates. You can also create your own report with the most important metrics to your clients from scratch. Additionally, it should emphasize the client data at the right time.

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