The Social Media Industry is Changing Overnight: Here’s How You Can Keep Up
In the already fast-paced field of digital marketing, social media marketing is often the most turbulent. Social media changes happen quickly, making it easy to fall behind when managing multiple social networks for your brand. With social users growing to …
How to Use Social Media in Healthcare Industry
The use of social media has skyrocketed, and it is essential for furthering your social media marketing initiatives in the healthcare industry. In this highly competitive field, a strong healthcare social media marketing strategy must be implemented in order to …
Social Media Strategy for Fashion Brands
Online shopping has fully replaced our traditional methods of shopping, especially after the pandemic. Although we stopped wasting hours in shopping malls, the situation has made us way lazier; because it is unbelievably easy to do the shopping and be …
14 Actionable Social Media Marketing Tactics For eCommerce Sites
Social media platforms can be used as potent tools for digital marketers aiming to boost small businesses, startups, and online sellers. A recent survey from Datareportal indicates that 58.4% of the global population uses social media platforms—translating to over 4.6 …
The Strategy Behind Launching a Podcast for Your Brand
Attention business owners and influencers – there is no better time for you to launch your own podcast than now! Over the last few years, podcasts have been viewed as an audible form of blogging and are growing enormously in …
Everything You Need to Know for an Effective Social Media Strategy
Nowadays, social media has become an essential part of one’s business strategy; however, it takes more than just posting content to make effective use of these platforms for your business. This is where a social media strategy comes in to …
5 Ways to Increase Your Social Media Engagement
Engagement is one of the most important ways by which you can measure your social media marketing. It tells you how your content is being received and it can help attract new faces to your accounts. Engagement includes any likes, …
How to Ensure That Your Social Media Is Social
How do you create a powerful, successful social media strategy? This is the crucial question being asked by business leaders and marketing experts the world over. Almost everyone acknowledges the impact that a smartly planned and executed social media strategy …
The User Experience Perspective: Wordle
At the beginning of 2022, a word game called Wordle swept the world overnight. Suddenly, everyone was engaged in the game. Even if you weren’t, you definitely have seen friends and family sharing their scores on social media like this: …
What the Latest Instagram Algorithm Update Means for Your Business
Instagram is a powerful marketing platform. Around 75% of users take some sort of action after viewing an Instagram post, whether it’s visiting a website, following the brand on the platform, or purchasing something directly. Despite this potential to connect …
How to Create a Winning TikTok Ad
TikTok is a completely different kind of video platform, and so if (as a digital marketing agency) you want to make ads that connect with people, you’re going to need some different strategies. In this article, The Good Marketer is …
10 Must-Try Tips for Your TikTok to Perform Better
Are you tired of putting so much effort into your TikTok only for them to be shadow-banned or seen by only a handful of people? This social media platform that started in 2016 is all the buzz and has been …
