Category: Digital Marketing

Cybercrime have extensively become a great threat for web users and website owners. This is a result of poor website security and people need to take intense care about it in order to sustain their businesses. Identifying threats is something important but preventing them is way too important. In today’s post, let us discuss on …

A CX journey map can be created by predicting the respective behaviours of different personas, based on data collected by research, across the different channels and touchpoints determined by emerging ideas that come about through comprehensive and swift teamwork. Now, we are going to analyse the CX journey mapping process in 9 steps by using …

One of the most prominent industries that has suffered from recent bankruptcies and closures is the toy industry. Toy stores everywhere have faced bankruptcy and shutdowns or have forced themselves to take their business online. One of the biggest casualties in the past years is Toys R Us, an iconic brand and household name, now …

Digital marketing agency names create differentiation! The name you choose for your agency plays a crucial role in your brand’s perception and growth. If the agency name reflects your identity and describes your business thoroughly, it can carry your company to the top. Even if you shouldn’t only focus on the name when you determine …

It’s hard to imagine what our world would look like without marketing. We’re so used to seeing commercials, ads, brochures, newsletters and email campaigns everywhere that it has became a part of our daily lives. Strongly influenced by modern technological solutions, marketing has even become more integral and customized than ever before. However, understanding your …

Every marketer is plagued with countless and sometimes contradictory methods to write a marketing plan. But at least we all agree on one thing, a failure to plan is a plan to fail. When it comes time to plan we all hop into research mode, look at what we did before and see where we …

Email marketers have a variety of tasks on their platter. From building email lists to crafting and scheduling newsletters to measuring the results, there never seems to be enough time in the day for the ambitious email marketing specialist. But as they say, it’s smart-work that wins over hard work when it comes to achieving …

Gaining your prospects’ trust can be challenging. While there is a lot that goes toward nurturing leads and converting them into loyal customers, one factor can help your business spike – online reviews. 85% of consumers take online reviews as personal recommendations. This means you gain your target market’s trust easily. There’s one catch though. …

There are numerous fashion brands out there, but how do you make yourself stand out from the crowd? That is the real challenge. A good solution for this is deploying an effective digital marketing strategy. Digital marketing, if used in the right manner, can increase your sales, improve brand presence and make your brand more …

Times are changing and it seems like all the industries are plagued by new trends that reshape the game. For every ambitious entrepreneur, those trends are clear signs that the business needs to readjust and change in order to become better. Event marketing is on the rise and in order for a business to be …