How Can SaaS Partner Programs Support Marketing Agencies in Their Challenges? A Short Guide
Marketing agencies juggle many daily challenges, from seeking new clients and staying ahead of industry trends to delivering top-notch results that meet increasing customer expectations. To compound matters, they often grapple with staffing limitations and needing more expertise for diverse …
Top 4 Digital Marketing Ideas & Strategies for Banks and Online Banks
Digital banking: outright boring or fun? Well, the bank marketing strategies that make banking interesting are pioneers in digital banking. If you’re in a similar sector, your aim is also likely to be the flagbearer in some way. Doing so, …
Innovate and Elevate: Next-Level Marketing Strategies for Tech Companies
Home truth: Tech companies, face high stakes in a competitive market where grabbing customer attention is tricky, and earning brand loyalty is no walk in the park. To stand out and connect with tech-savvy consumers, companies have to explore & …
Nespresso’s Marketing Magic: 6 Lessons for Success
We all know that marketing can sometimes be challenging, but some brands make it seem effortless. Nespresso is one of those brands! At our digital marketing agency, Bold x Collective, we absolutely love starting our days with a delicious Nespresso. …
Digital Marketing Agency Pricing Guide: How Much Should You Charge?
For any business owner, the primary concern is to make sure that their business makes money. Just like every other industry, competition is fierce in the world of digital marketing. That only means you’ll need to have competitive prices so that …
Create a Digital Marketing Workflow That Grows with Your Business
Have you ever stopped to think about, but literally, what really propels the best digital marketing agencies into the spotlight? Not solely their creativity or sizable budgets set them apart. At the core of the most successful and prominent digital …
How to Create a Strong Business Growth Plan for 2024
With the New Year upon us, it’s that time of year when you’re putting the final touches on your marketing strategies for the year ahead. But have you got your broader business growth plan sorted for 2024? Your marketing strategies …
Choosing a Niche for Your Digital Agency: Industries to Focus On in 2024
Choosing a niche is a critical step to take for digital agencies as there can’t be enduring growth rates without devotion to a specific industry. To ensure you’re taking firm steps forward you need to identify your marketing agency niche. …
The 2023 Agency Valuations Report
During 2022, Productive developed a questionnaire with one goal in mind – to better understand agency mergers and acquisition trends. Whether you’re trying to sell your agency or are just curious about the value you’ve created, understanding factors that impact …
Decoding Consumer Behavior: How Marketing Insights Data Drives Campaign Success
With today’s technological advancements, businesses have access to many information holders, such as data for marketing segmentation. By analyzing segmented data where customers are divided into smaller groups, businesses can create more effective marketing campaigns and increase their sales. What …
Video Victory: Capturing Audience Attention in the Age of YouTube Marketing
Welcome to the dynamic world of YouTube marketing, where videos are not just clips but powerful tools to connect and engage. Since its inception in 2005, YouTube has evolved from a simple video-sharing platform to a cornerstone of digital marketing. …
The Personal Branding Journey of Taylor Swift
The entertainment industry is constantly evolving, and any entertainer’s public image can significantly affect their career hence making it a crucial tool in their success. Personal branding is truly powerful; it goes beyond just talent and fame, as it involves …
