How Webential Is Disrupting the Traditional Recruitment Methods for Tech Talent

Nine out of ten HR professionals have said that they find it hard to hire tech talent. If you are the tenth or know who they are, perhaps you don’t need this guide. Others, read on. And finding, recruiting, and onboarding talented individuals is sure a challenge. Especially when it comes to hiring technical professionals. …

Sales Prospecting Strategies for 2021 and Beyond

The past year has shown us that we need to be more flexible and be agile. It was a year filled with uncertainty, which is far from the ideal climate for sales prospecting. As a result, marketing and sales strategies had to be adapted in order to respond to the overall economical changes, changes in …

iOS14 Impacts and What Your Agency Should Be Doing About It

Updating your Apple device for most is just a pop-up notification that we click, tap, select, and not give it a second thought (until we realize we have some new emojis on our phone keyboard). However, for us marketers, Apple’s latest change has some lasting effects on our work and how we operate. In this …

5 Reasons Why You Should Create a Blog for Your Company

A blog for business in 2021 is as important as a business website. Having a blog gives you the advantage of being at the top of the sales funnel by proving the useful information that people research before buying a product or a service. Blogging is an incredible way to boost access to your website …

Digital Marketing Agency Pricing Guide: How Much Should You Charge?

For any business owner, the primary concern is to make sure that their business makes money. Just like every other industry, competition is fierce in the world of digital marketing. That only means you’ll need to have competitive prices so that customers are attracted to your agency. But you still need to make a profit in …

Launching an E-commerce Business – Everything You Need to Know

The future of e-commerce is looking incredible, especially during covid-19...

Why You Should Stop Focusing on Conversion in 2021

Too many e-commerce sites contain an overload of products …

Top 5 Mistakes eCommerce Companies Make When Entering the European Market

Europe is big with a population of 743M people and offers huge growth potential for U.S. eCommerce companies. EU eCommerce is almost as big as U.S. eCommerce with 703B USD vs 891B USD (2019) but it’s a really tough task to enter the whole of Europe in one move as the continent is separated by …

Best 7 Free Video Conferencing Tools in 2021

Our way of doing business has dramatically changed compared to last year and various software categories gained more popularity in terms of working from home. No doubt that one of them was video conferencing software. Are you wondering which ones are the best free video conferencing tools in 2021? So keep reading! Since almost everything …

Raise That Voice – Why Tone of Voice Matters

Why tone of voice matters. And how to use it. Talk to me in that tone of voice. Behind every great business there is a powerful brand language – the tone, terms and words that a company uses to describe themselves and their products. Brand language is as crucial as brand identity. Like visual signals, …

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