BLOG | Digital Marketing

How To Create A Digital Marketing Agency Business Plan In 2017

When you try to find out a thing or two about writing a digital marketing agency business plan, you are bombarded by an endless barrage of more or less annoying acronyms such as SCOMS, SUCUTS, AMBERS or something along those lines -none of the aforementioned are actual business plan acronyms, at least to author’s knowledge. …

BLOG | Digital Marketing

How Outsourcing Can Help Boost Your Startup Business

Thinking of starting a business? Then you have likely wondered how you will raise the money to get going. The good news is that most entrepreneurs have faced this challenge – you are not alone. The difficult task that lies ahead is obtaining enough money to start and maintain your business before making a dollar …

BLOG | Digital Marketing

Artificial Intelligence And Its Impact On Digital

Since the very beginning of 2016, Artificial Intelligence (AI) has made incredible progress. From autonomous driving to the AlphaGo’s victory over the world champ Lee Sedol, the achievements made by AI in the past year have been more than impressive. Google’s DeepMind AI can now read lips better than a professional and has mastered the …

BLOG | Digital Marketing

Tips For Digital Marketing Agencies On Improving Customer Support

Here are some tips for marketing agencies: What can digital marketers do to improve their customer support and the market performance of their clients? Present-day business challenges affect every single entity involved in modern business. No matter if your business is big or small, offline or online, the rules of the game are pretty much …

BLOG | Digital Marketing

Is Social Entrepreneurship The New Face Of Business?

The number of young people interested in entrepreneurship is on the rise. According to a recent survey, over 25% of 18 to 25 year olds expressed interest in starting their own businesses. But today’s entrepreneurs are less taken with lining their pockets and more interested in creating change. Following in the footsteps of companies like …

BLOG | Digital Marketing

Embracing Social Movements

After simmering on the back burner for the last few years, Social Movements are again beginning to move back into the spotlight. We are now seeing the era of the social activist, who, armed with the tools of the Internet, tech savvy and attitude, now have the power to lift brands or sink them with …

BLOG | Digital Marketing

From Startups to Superstars – Learning from Others’ Success

Beginning a startup is a risky venture, and many people give up on it too quickly, not knowing they could have succeeded if they hung on a bit longer. As with any risky venture, it’s important to research other startups before launching your own. Look critically at startups that have come before, especially those similar …

BLOG | Digital Marketing

The Digital Trends That Matter In 2017

There are a million digital trends happening. The ones that really matter in 2017 are driven by two unique forces. Simplification and experience. Ensuring simplicity is the hardest thing to do digitally and it continues to drive innovation. Meanwhile continued adaption of social media and the content that powers it fuels a renewed desire for …

BLOG | Digital Marketing

How To Write An Agency Brief That Will Get What You Need

Writing a digital agency brief is an extremely difficult task because you must find words that will describe exactly what you want to get. Formulating your thoughts and ideas is hard at the best of times, and it gets even harder when working with concepts you aren’t a professional at. You’ll have to do quite …

BLOG | Digital Marketing

Give Your Email Newsletter More Impact With These 8 Steps

“Email is dead!” If you search Google for more than 5 minutes on the subject of email, you’ll see more than a few claims (and obituaries) about the ‘death of email’. While some of the arguments are valid, email is still very much at the heart of our working lives. Now, whether this is good, …