Category: Digital Marketing

Thanks to the technological developments, an average person spends twice as much time on the internet as they did a decade ago. According to Pew Research, 77% of the Americans go online on a daily basis. Shopping habits of the people have been rapidly changing. Offline marketing isn’t so effective as it used to be. …

If you have a startup, that means you’re busy doing so many tasks. You need to take care of 10 different things at the same time. Growing a startup has never been easy, it’s stressful. Professional help of a digital marketing agency can free you from a heavy burden. If you decide to get some …

Digital marketing has become very important for many marketers even those formally dedicated to traditional marketing. Apart from the fact that it provides an equal playing field for various businesses of different sizes to grow together, digital marketing is also much more cost effective than traditional marketing. Conversion rate optimized digital marketing tends to lead …

In today’s digital world, consumers have unlimited choice. When they decide to buy a product or service, they have a chance to conduct an extensive search for this specific commodity thanks to the internet. For brands, online presence has become important more than ever. That’s the part where digital product agency steps in. There is …

Globally well-known sportswear giant is top of its game right now. As a leading sports apparel brand, Nike’s huge success isn’t a surprise. Each one of the Nike campaigns tells a different story and takes the audience to another journey. Nike’s digital marketing strategy is supported by brilliantly effective ads. The company is not only …

Voxburner’s Youth Marketing Strategy (YMS) is the leading youth marketing festival, offering two days of keynotes, panels, masterclasses and networking focused on the valuable, exciting 16-24 demographic. In April 2019, YMS will return to Old Truman Brewery for the 9th London edition of the event, where speakers will include Revolut, Ticketmaster and Chelsea FC, with …

Machine learning is now capable of writing reviews that real people find believable and useful. But the same technology is being used to fight those fake reviews. Who is likely to win the cold war for automated content, when the stakes are so high? If you skip past the article to the comments, or past …

With most of the hype these days focused on influencer and content marketing, it feels like traditional paid advertising doesn’t get enough love. While considered “traditional”, the advancements in Facebook and Google ads over the last few years have kept these options as viable as ever. Online ads face challenges like ad blockers and user …

Good agency-client collaboration is about more than every morning status reporting about what has been done. Not only you have to speak the same language with your client but also think in one language. Despite the number of books and articles citing management gurus, the buzz around the word “collaboration” is yet fading away. And …

The landscape of digital marketing is blowing up. According to AdAge, the number of digital marketing agencies and service providers in America has doubled since 2012. From your college dropout entrepreneurs running web development services from their mom’s basement, to boutique growth marketing agencies, and marketing firms with 100+ heads, our industry is expanding and …