Mental Wellbeing in Marcoms Agencies – new study of wellbeing within marcom agencies reveals burnout, heavy workload and normalising conversations about mental health as key issues to address in agencies. A new mental health report published by the Alliance of Independent Agencies, the body which represents independent marketing agencies, and strategic insight agency Opinium, launches …
With a Covid-19 vaccine insight for many people, teams could reasonably be expected to return to the office in the foreseeable future. But a move back to company HQ seems destined to fail if insisted upon too early in the recovery cycle. Crowd shares its ideas in detail. It may also just be unnecessary. Firms …
Globetrender’s recent survey of 2,000 regular business travellers found that despite the increase in video-calling, the majority of people still believe that face-to-face meetings are preferable. It’s Crowd‘s universal desire to connect with fellow humans that matters – be it for business or for pleasure. And that is why business travel will do more than …
British attitudes towards travel and tourism have changed almost beyond recognition in recent months. In this article, DAN member agency Crowd shares their opinions. As successive lockdowns have bitten into the national psyche, a series of meta-trends that were emerging pre-Covid have come to the fore. At the same time, the pandemic has itself created …
India’s automobile industry has relied on traditional media and channels for decades, but with customers shifting to the digital realm, and a proliferation of digital devices, it is now mandatory for automobile marketers to meet the customers where they are – that is on the virtual marketplace. Today, roughly 30% of the leads generated by …
A coalition of industry bodies including Crown Commercial Service, NABS, the IPA, the Alliance of Independent Agencies, the Advertising Association, ISBA, and Social & Local CIC are calling on the industry to pledge commitment to mental wellbeing and creativity by signing up to the Brilliant Creative Minds Code of Conduct. The Brilliant Creative Minds Code …
White Label Coders have a short explanation about why offshoring is one of the best practice in the post-covid 19 reality. Let’s start with the fact that according to the HackerRank, Polish developers are among the top three ITC specialists in the world after China and Russia, and before many, many others. So if you …
The new-age recruitment and talent acquisition goals, challenges, and pain points can not be fulfilled and managed by following a traditional hiring model: a model which is tedious, time and resource consuming, inefficient, expensive, and outright obsolete. JXT, a digital marketing service provider based out of Australia, experienced this traditional hiring model’s ineffectiveness when they …
Brands have a profound impact on society and culture. The movements we champion, the people we promote, and the campaigns we launch – all influence the perceptions of humans around the world. Consumers recognize our influential power and have become more interested in the values we stand for than the products themselves. So, how can …
Croud’s specialist in-housing division, Serpico by Croud, recently led a report conducted by global research house Censuswide, revealing the effects of the pandemic on businesses’ plans to in-house digital marketing capabilities. In this study, Croud surveyed 112 senior US digital marketing decision-makers in September 2020, and found that, since the pandemic hit, nearly half (40%) …