Moz
Moz is a source of robust, reliable data, with accessible training and easy-to-use tools to help SEOs. They develop inbound marketing software, provide robust APIs for link data, and hosts the web's most vibrant community of online marketers.
What’s a Brand Story and Why Does Your Business Need It
Modern marketing tells a story. Whether it’s a story about price, customer service, or a more human tale, trends in advertising for the last few years have leaned heavily on storytelling. The effectiveness of these campaigns is often based on …
Check Out The Priceless Digital Marketing Strategies of Mastercard
Instead of creating campaigns, we want to sustain momentum around moments of truth.Jay Mendel – Global Digital Marketing VP, Mastercard This is how Mastercard approaches engagement with an audience that’s millions-strong, according to Jay Mandel, MasterCard’s VP of Global Digital Marketing. …
Inspiring Digital Agency Tagline and Slogan Examples
A digital agency is like a muse for brands. So, what can they do to make an unforgettable first impression with their taglines and slogans? The taglines and slogans of digital agencies tell us a lot about their visions and …
A Simple Guide to Design Thinking for Marketers
Finding and implementing new solutions can feel like an intimidating amount of time and resources. Design thinking has appeared as a solution to this challenge and has become extremely popular in the last several years as an approach to business …
The Key To Marketing In China: Cultural Sensitivity
China, the world’s second largest economy by nominal GDP, is one of the most sought-after markets for overseas businesses. To expand into this lucrative market, brands need to develop an understanding of Chinese culture to both empower their marketing campaigns …
9 Tips To Avoid Ambiguity When Writing Requirements For A Web Project
Good communication is the foundation of every good relationship. If parties are not on the same page and do not understand each other, they will be unsatisfied and the ties hardly ever will last. To communicate avoiding ambiguity is essential …
