Email Marketing

As goals are set and growth plans are discussed, many agencies and digital tools get to the point where it is decided one method of grooming future clients might be through newsletters. Surely there are good reasons for it as there are several great examples of excellent digital marketing newsletters to subscribe to. However, what …

It is commonly assumed that e-mail marketing has the highest rate of investment among other online marketing strategies. Given that lots of people are using e-mail platforms extensively, e-mail marketing seems to be one of the most cost-efficient and easiest ways to promote a business.  There are several email marketing tools that you can explore …

As the third most important source of both B2B and B2C marketing, email marketing is an important digital marketing category. If you wish to grow your brand and achieve your goal, relying on social media and PPC campaigns is not enough. For business marketing, it’s by far the most popular form of communication. 86% of …

Some believe that email marketing is long gone due to the later advancements in technology that have prevailed in the business world. However, email marketing, being a rooted method of online marketing, has already proven its cost-efficiency. Given that people are using email extensively, email marketing is still one of the easiest and cheapest ways …

Email marketing still heavily dominates most companies’ digital marketing strategy and with good reason. 81% of SMBs rely on email as their primary customer acquisition channel, and 80% for retention. Here we listed the top email marketing mistakes to avoid for being successful. As email marketing has become an integral part of everyday business, having …

Need help optimising your email marketing campaign? Well, as an Email Marketing Agency in London, we know a few things! After reading this article you will have relevant, up to date knowledge, and the confidence to take the correct next steps to take your email marketing campaign to the next level. If you dissect a …

Nearly every site on the internet asks you to sign up for an exclusive newsletter. But why should I volunteer my personal information in the first place?  I mean, as a digital marketer, my inbox is already overflowing with unread emails. Now, I’ll get periodically more content that I might not even get the time …

One bugbear for eCommerce operators is the problem of abandoned baskets. People visit the site, add a product to the basket and when it is time to checkout and pay, they simply abandon it. You are left in the dark wondering why they did so and what you possibly can do to reduce this or …

Do you want to know the best email marketing strategies for startups? Are you wondering what email marketing strategies you can use to grow your startup business significantly? You came to the right place! The competition for attention and acquiring more customers is intense. So, you need to adopt different marketing tactics, including email marketing, …

Email marketing is a great opportunity for any businesses to directly show a piece of content to their clients or potential customers. This is exactly why it is vital to align with an email marketing agency with experience. What does an email marketing agency do? What an email marketing agency does first is to analyze …