Email Marketing

Some believe that email marketing is long gone due to the later advancements in technology that have prevailed in the business world. However, email marketing, being a rooted method of online marketing, has already proven its cost-efficiency. Given that people are using email extensively, email marketing is still one of the easiest and cheapest ways …

Email marketing still heavily dominates most companies’ digital marketing strategy and with good reason. 81% of SMBs rely on email as their primary customer acquisition channel, and 80% for retention. Here we listed the top email marketing mistakes to avoid for being successful. As email marketing has become an integral part of everyday business, having …

Need help optimising your email marketing campaign? Well, as an Email Marketing Agency in London, we know a few things! After reading this article you will have relevant, up to date knowledge, and the confidence to take the correct next steps to take your email marketing campaign to the next level. If you dissect a …

Nearly every site on the internet asks you to sign up for an exclusive newsletter. But why should I volunteer my personal information in the first place?  I mean, as a digital marketer, my inbox is already overflowing with unread emails. Now, I’ll get periodically more content that I might not even get the time …

One bugbear for eCommerce operators is the problem of abandoned baskets. People visit the site, add a product to the basket and when it is time to checkout and pay, they simply abandon it. You are left in the dark wondering why they did so and what you possibly can do to reduce this or …

Do you want to know the best email marketing strategies for startups? Are you wondering what email marketing strategies you can use to grow your startup business significantly? You came to the right place! The competition for attention and acquiring more customers is intense. So, you need to adopt different marketing tactics, including email marketing, …

Email marketing is a great opportunity for any businesses to directly show a piece of content to their clients or potential customers. This is exactly why it is vital to align with an email marketing agency with experience. What does an email marketing agency do? What an email marketing agency does first is to analyze …

Email marketing is still one of the most effective marketing strategies. After the social media boom, for a while, there were discussions about the efficiency of email marketing. However, it’s still useful for all stages of marketing like acquisition, retention and closing deals. How Email Marketing Agencies Work With Brands? First of all, you should …

With the Internet’s growing influence, there are now a million and one ways to market a product or service. Yet, what’s so interesting about all these methods is that email is still preferred by 72 percent of people. When it comes to business-to-consumer interactions (B2C), email is often one of the more ROI positive strategies you …

If content is king, then email marketing is queen. There are many businesses that fail to understand the true potential of email marketing. A successful email marketing strategy can reveal the potential of your brand. After a few emails that receive no engagement, plenty of marketers label their activity as ineffective. That’s one of the …