
How Will AR / VR Headsets Affect Media & Entertainment Industry
As innovations in technology advance, we often find ourselves wondering: Is virtual reality going to be important in entertainment? And the answer is a big YES. Augmented reality and virtual reality are two of the most exciting new technologies in …

Will Generative AI and Mixed Reality Technologies Change Our Lives Radically?
There is no doubt that in recent years, all players in the advertising and marketing industry have been discussing how artificial intelligence will play a big role in our lives. However, it seems that the story does not end with …

NFT and Cryptocurrency Usage in Digital Marketing With Successful Case Studies
NFT and cryptocurrency is not new for the folks in the digital marketing industry. In the last few years, we all have heard about the brands increasingly using NFTs and cryptocurrencies in their marketing strategies. It is not surprising because, …

Applications Of Virtual Reality In Tourism Marketing Strategy
Virtual reality is a handy marketing tool in the tourism industry. As a field that opens up a vast space for creativity, tourism embraces VR-based marketing projects. Marketing gets the most out of tech opportunities to boost engagement and build …

Is the Metaverse the Future of Digital Marketing?
In 2021, Facebook rebranded to ‘Meta’ and announced that the metaverse would be its new focus moving forward, with Mark Zuckerberg stating his intention to build a metaverse that would become ‘the next internet’. As marketers, we of course began …

NFT’s Explained: Everything You Need to Know
This cultural phenomenon has taken the world by storm and many of us are still just as confused as you are. Being around since 2014, but making their way into mainstream media in 2021, NFTs have become all the buzz …

How Can Digital Marketing Agencies Use NFTs?
Non-fungible tokens (NFTs) are rapidly taking over the digital marketplace as artists, musicians, and other creators strive to authenticate their virtual works. Media outlets and digital entrepreneurs like Gary Vaynerchuk rave about NFTs becoming the “next big thing” in terms …

The Ultimate Guide for NFT Marketing Strategy
NFT marketing strategy helps you extend your audience reach, build trustful connections and boost revenue. NFTs are snowballing, and NFT marketing campaigns are becoming popular faster than greased lightning. It’s still new. Therefore, it’s pretty welcoming for new ideas. Let …

What’s In Metaverse for Digital Marketing and Brands?
Metaverse marketing allows brands to maximise their creativity and reach their target audience most attractively. That’s why brands are turning their faces to the metaverse for digital marketing one by one. Even though it seems to be a sudden hot …

Why Metaverse Is The Key For AR/VR And NFT-savvy Brands And Marketers
Back in the 1970s people had no idea just how immersive the internet would be. In fact, back in 1996, Robert Metcalfe (inventor of Ethernet) predicted the internet would soon die. We can look back on these predictions now and laugh at …

12 Smart Virtual Reality Opportunities For Businesses in 2022
Virtual reality will have a wide and lasting impact on our work, education and home lives. The emergence of commercial VR technologies has led to an increase in innovation, with a wide range of businesses looking for Virtual Reality opportunities …

The Rise of Learning 4.0: How Online Learning and Training are Revolutionizing Education
Learning, as we all know, is ubiquitous. And this stands especially true for organizations aiming to flourish in today’s competitive market space – a space that requires employees to constantly enhance their skillset. This makes it essential for organizations to …