Content Marketing

In one form or another, the entirety of the internet is content. Creating a strategy that works for you is vital because we all know that an engaged audience is more likely to convert to your website. The average internet user has a fairly limited attention span, and they want answers fast. Creating meaningful content …

Whether you’re a professional video producer, TV producer, film creator, video game producer or a home/hobby creator of content for social media, sooner rather than later you’re going to want to add music to your productions. The music has an important role in enriching the emotional impact of any video, and there is always going …

Looking for the best stock photo solutions to take your brand or marketing strategies to the next level? We have got you covered in this blog post! Using high-resolution images for personal and commercial purposes always grabs the attention but in return, there is an amount you have to bear in mind. As a marketer, …

How do you promote a product or service to the target audience? How do you develop and maintain the popularity of any kind of website? High-quality content is the ultimate key to success. That leads us to a conclusion: a blog is the most efficient marketing tool you could think of. It gives you space …

Content marketing has evolved from a new marketing concept to an essential marketing engine for almost any company in every sector. If you have been wondering “Is content marketing critical for my business?” the response is an emphatic YES! The significance of content marketing in digital marketing is directly proportional to its potential to maximize …

88% of B2B marketers use content marketing to promote their brands If you run a business and have a website, you’re probably part of those 88%. And if you’re not, you’ll probably join the gang pretty soon because you cannot stand out on the market if you don’t create a marketing strategy. If you’re just …

The kind of content you publish on your website can make or break its performance in global search engines such as Google and Bing. Based on recent data, 92% of marketers have reported content as a valuable business asset, with 56% planning to spend more on content in 2021. Whether you publish industry news or …

Niche marketing – also known as micromarketing – is the springboard of choice for digital marketing beginners. It’s cheaper to start, offers less competition, is a good place to build customer rapport, and gives you plenty of time to generate content. What Is Niche Marketing? It’s possible you’ve heard this term before. Niche marketing can …

It’s been almost exactly four years since we declared that the blog is dead. What!? Okay, full disclosure: we meant the ‘company blog page’ was over! Finished! Finito! Kaput! We made the bold claim that any innovative company worth their salt was moving to a more media organisation approach, modelling themselves on news providers like …

Affordable prices. No commute. Learning at comfort. The advantages of eLearning are enough to outweigh any form of traditional education. In fact, at any place where training is required, and not just in educational institutes, eLearning has established itself as a mainstream way of learning.  So, if you are thinking about developing an eLearning course …