DAN INSTITUTE
DAN Institute gathers the best online email marketing courses to help you to learn more about best practices for email marketing and using the top email marketing tools.

How Does Storytelling Work And Why It Should Be Used In E-Mailing
We tell each other stories all the time: at family dinners, at friendly parties, during office lunches, sharing photos on social media, shooting dozens of stories a day. And this information sits much more firmly in our heads than just …

10 Tips On Effective Email Marketing For Mobile Apps in 2022
If you are one of those who thinks email marketing does not work, then you are definitely missing out on a huge market opportunity. The reason most people conclude email marketing is least relevant is that they aren’t doing it …

How to Create an Email Marketing Calendar in 2023
How many batch and blast marketing emails do you get in a day? More importantly, how often do you mark all of them as “read” without actually reading them? Naturally, you don’t want to be just another brand that clutters …

How Does Email Marketing Affect Your Business? Long Live the Newsletter
There are 4 billion daily email users and 99% of those users check their inbox every morning. That’s crazy numbers and a large, untapped resource for your startup to be gaining visibility. Picture the scene: You’re a consumer, checking your …

Using Email for Affiliate Marketing Programs: Email Marketing Tips for Cost-per-Action Offers
From opt-in offers to premium-priced subscription products, these tips will help internet marketing specialists and newbies alike market anything CPA-related with email. Cost-per-action (CPA) offers are some of the most popular affiliate marketing programs available. Offering very favorable conversion rates, …

How to Drive More Action Using Email Marketing
59% of marketing emails influence purchase decisions. If that doesn’t highlight the power of email marketing – I don’t know what does! Email marketing is one of the most effective marketing tools for driving traffic to your website, generating leads, …

How Do I Get Email Marketing Started for My Business?
Looking to get email marketing started? You’ve come to the right place! Now, more than ever, email marketing is so effective in today’s digital world. According to Hubspot, 99% of consumers check their email every day and it is by …

Growing Your Agency Using Newsletter Influencers
As goals are set and growth plans are discussed, many agencies and digital tools get to the point where it is decided one method of grooming future clients might be through newsletters. Surely there are good reasons for it as …

Best Mailchimp Alternatives to Use for Email Marketing in 2022
It is commonly assumed that e-mail marketing has the highest rate of investment among other online marketing strategies. If you are not sure that Mailchimp is the best tool for your needs or offered plans are not suitable for your …

Top 10 Email Marketing Blogs You Should Definitely Follow In 2022
As the third most important source of both B2B and B2C marketing, email marketing is an important digital marketing category. If you wish to grow your brand and achieve your goal, relying on social media and PPC campaigns is not …

8 Tips for Writing an Effective eCommerce Email
As eCommerce, your job is to expand your online presence to all the platforms and marketing tools available. Email marketing should be an inevitable part of your digital marketing strategy in eCommerce industry. It is one of the oldest but …

9 Email Marketing Mistakes To Avoid In 2021
Email marketing still heavily dominates most companies’ digital marketing strategy and with good reason. 81% of SMBs rely on email as their primary customer acquisition channel, and 80% for retention. Here we listed the top email marketing mistakes to avoid …