
AI & UX: Will AI Replace UX Designers?
The customer has always been the driving force behind innovation in business. This sentiment is reaching new levels now with the help of artificial intelligence and machine learning. As a result, AI and user experience are improving hand in hand. …

A Constructive Guide to Developing an AI-Based Marketing Strategy
Artificial intelligence is a top digital marketing trend in 2022; it has become mainstream across many different industries. Also known as AI, it has already made a huge difference in how brands interact with their audience. Artificial intelligence has been …

Before We Use AI to Manage Projects, Let’s Take Data Seriously
Digital agencies are innovators by their very nature, so it’s no wonder that the space is full of excited chatter about how AI is going to transform the industry. But are we running before we can walk with AI? After …

Data Analysis for Improved Marketing Performance
Marketing has always been about innovation. Today, many marketers are using data analysis to generate innovative marketing strategies and using visualization tools to depict the flow of campaign performance as well as customer experience. This article will show you how …

How Big Of An Industry Is Big Data?
Big Data is a term you’ve probably heard before – but what exactly is it and how important is it to our daily lives? The concept of Big Data is a simple one – it is, quite literally, big amounts …

Digital-Driven Rebranding Strategy Delivers for Your Company
Even the most change-resistant marketers today must admit that the world has gone digital. You, your employees, your company, and your customers set aside analog marketing assets more and more every day with your optimized digital assets pushing outward from …

How AI Technology Is Changing Digital Marketing
One of the technological advancements that have been developing for the past decade is Artificial Intelligence (AI), and it continues to change the digital marketing game. Although there are technical advancements, making AI powerful now are the trends that will …

5 Signs How AI Has Changed Digital Marketing Landscape
By now, we all are aware that AI is the future. It is set to change the complete landscape of digital marketing and have a tremendous effect on employment. MintTwist is among those agencies who are adapting to AI and …

Chatbot Marketing In 2021: How To Use Chatbots and Best Practices
This is the age of messaging apps and with that came the rise of chatbots. A chatbot is essentially an artificial intelligence system that actively interacts with users through speech, text or messaging. Many of these chatbots are deployed on …

AI Challenges For Digital Marketers In 2023
Digital marketing techniques have revolutionized rapidly over the last five years. The advancement graph seems to elevate further and shows no signs of lagging. Artificial Intelligence (AI) has become a significant entity in the realm of digital marketing. However, there are …

Customer Loyalty In The Digital Age: The Importance Of AI And Machine Learning
Gaining customer loyalty is the goal of any business, but how does this term translate to the market in the digital era? Customer loyalty entails customer behaviors which are beneficial to a business, and they can be broadly categorized into …

Top 11 Content Creation Tools For Bloggers And Marketers
Our favorite pick of top simple, yet effective content creation tools for bloggers and marketers! Inbound marketing is now one of the most important aspects of marketing on the World Wide Web. Long gone are the days when marketing involved …