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Will Generative AI and Mixed Reality Technologies Change Our Lives Radically?
There is no doubt that in recent years, all players in the advertising and marketing industry have been discussing how artificial intelligence will play a big role in our lives. However, it seems that the story does not end with …
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The Role of Artificial Intelligence in Email Marketing
In the constantly evolving world of digital marketing, businesses are continually looking for innovative ways to optimize communication, engage audiences, and increase conversions. One such technological innovation that has significantly transformed the landscape of email marketing is Artificial Intelligence (AI). …
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Three Tips for Using AI Efficiently and Securely
We have heard about AI for quite some time, but only now the talks and predictions have materialized into something concrete. OpenAI’s ChatGPT – an AI-powered chatbot – was released in November 2022 and had 100 million users by January …
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Top 5 AI Marketing Companies & AI Marketing Campaigns That Will Inspire You
In today’s digital age, technology has significantly transformed industries across the board, including marketing. With the advent of artificial intelligence, marketing strategies have become more practical to implement allowing companies to increase their ROI and team members to use their …
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How to Detect AI Content: Can Google Detect It?
Artificial Intelligence has taken the business world by storm with its lightning-fast customer service and cutting-edge marketing tools. But while automation has certainly shown improvements in competitive positioning, there’s one aspect that AI can’t quite replicate: the unique creativity and …
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How Agencies Use AI to Speed Up the Process
Artificial intelligence is most definitely revolutionizing the way we do business. It has been used to improve productivity and speed up processes in many industries, and now agencies are using AI to make their processes even more efficient. AI can …
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ChatGPT Won’t Replace Your Marketing Team, But It Can Be a Useful Tool
On November 30, 2022, Chat GPT launched and took over with over one million users in its first week. The site has continued to see a rise in users over the past month, to an extent where the site is …
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Will ChatGPT Replace Search Engines?
ChatGPT is striking fear into the hearts of professionals across every industry, from education and publishing to healthcare and big tech. Apparently, the bot isn’t only going to steal your job, but also put search engines and an array of …
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How to Use AI-Generated Video Clips in Product Videos
There’s no question about the value of using video content on your website and social pages. Video dominates the internet, representing about 80% of online content. And the demand for video continues to grow. Even the most prolific brands are …
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What is Big Data in Digital Marketing?
Relying on predictions and ‘gut feeling’ to take business decisions is now a thing of the past. With AI in place, businesses are moving towards more of a data-driven approach. This is where big data in digital marketing comes into the …
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A Constructive Guide to Developing an AI-Based Marketing Strategy
Artificial intelligence is a top digital marketing trend in 2022; it has become mainstream across many different industries. Also known as AI, it has already made a huge difference in how brands interact with their audience. Artificial intelligence has been …
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Data Analysis for Improved Marketing Performance
Marketing has always been about innovation. Today, many marketers are using data analysis to generate innovative marketing strategies and using visualization tools to depict the flow of campaign performance as well as customer experience. This article will show you how …