In the digital-centric world, the speed of web pages has drastically become prominent. It brings together some concepts such as page load times, conversion rate, bounce rate and user experience. These concepts play a crucial role in gaining insights into your website performance. At this point, it should be given high priority to website performance optimization tools.
Website performance optimization tools automatically check your website speed and set daily, monthly and yearly reports to evaluate and improve page speed. From Google’s perspective, if your website doesn’t load properly or takes some time to load, the search engine will not crawl it in the search results. So, the website’s performance is starting to rapidly go down. As a result, it will affect your organic search result and so the revenue.
There are some steps you should follow to improve your site speed. Compressing the size of files, reducing redirects in sending HTTP requests, eliminating unnecessary distractions will definitely help speed up your website. Additionally, strengthening your browser caching not only reduces time spent on loading but also reduces bandwidth. Using a great content delivery network provides faster and secure access to your website as well.
With using a speed test tool, you can take your website performance metrics to the next level by gaining speed insights. As your website performance is directly related to user experience, it is clear to say that it has great importance on your sales performance. To make this measurement easier, you can have a look at the solutions that have Opera, Safari or Google Chrome extensions available.
Before we move forward with the key criteria, we would like to touch upon a subject that there is no best fit for all solutions. The best one will reshape your needs. Even sometimes free tools can fulfil your requests. Simply put, the best one will not have to be the pricey one. Above, we have gathered the best website performance optimization tools both paid and free ones.