Lubaina Mansoor

Effervescent, unflagging, transcendental, pyromaniac, bibliophile, sesquipedalian, waltzing Matilda, self-made thousandaire, genial marketer, and Coordinator at DAN Global!

BLOG | Content Marketing

How Live Streaming Videos Can Lift Up Your Brand’s Social Media & Content Marketing

Marketing today is all about keeping it REAL-time. Here’s how you can fast-forward your brand’s content marketing strategy to success using live streaming videos. There’s no undermining the sheer power of video marketing; it’s fun, fast and most importantly effective. An extension of video marketing that’s the latest tool in a marketer’s toolbox to emerge …

BLOG | Content Marketing

15 Types Of Video Content For Every Stage Of Your Marketing Funnel

The world is shifting, and video marketing is the new darling of content marketing! The purpose of content marketing is to create and offer valuable content customized for your audience. It should attract, engage and convert your visitors – basically it should carry them down the marketing funnel. That’s where video marketing comes in. There …

WORKS | Virtual Reality Marketing

Virtual Reality Rocks The Tourism Industry – Virgin Holidays Case Study

You’ve got your feet planted firmly on the ground, but you are stepping onto a sandy beach, you can hear the sounds of birds chirping, you can see waves hitting the coast… What is going on? Welcome to the world of “Virtual Reality Tourism”. In this world, with the right gear, you can now travel …

BLOG | Web Design

5 Best Food Website Designs & What Makes Them Awesome

Brace yourself for the recipe to success in designing an amazing food website with our top 5 picks! Long gone are the days when foodies had to make do with PDF’s of menus and images of food in bad lighting. Contemporary food websites make use of a great interface design, beautiful photography, easy interface, brilliant …

WORKS | Social Media Campaigns

Old Spice Introduces “Youland” – A Mad, Retro, 8 Bit Facebook Video Game

Old Spice has a new trick up its sleeve – a personalized game that’s a gateway into the brands surreal world, and now yours. Created in the style of a ’80s 8-bit videogame, Old Spice’s Youland offers a choice of three games. As you can expect. They are quite fun. Simply log in with Facebook …

WORKS | Mobile Apps

The Prisma App Magically Transforms Pictures Into Artsy Masterpieces

Presenting Prisma, the new iOS photo app that’s become an overnight internet sensation for transforming pictures into incredible works of art! It’s tough for any other new app out there to get a moment of glory amidst the “Pokémon Go” gaming rage-of-the-moment, however there’s one app that too deserves the limelight – Prisma. Basically, Prisma …

NEWS | Technology News

What’s Pokémon Go And Why Is It Suddenly Viral?

Here’s all you need to know about the new augmented reality app and the world’s latest gaming addiction! By now you might have already heard stories of people hunting down Pokemon at their work desks, in bathrooms, churches, hospitals, museums and pretty much everywhere you can think of. There are stories about robbers luring in …

BLOG | Digital Marketing

Video Marketing Is The New Black Of Content Marketing

Word’s out – video marketing is in. Here are 5 major reasons why you should incorporate videos in your marketing efforts! Quality content has always been a sure-fire way to lure your audience towards yourself and efficiently market your brand. In the past that meant writing a great piece of blog and being done with …

NEWS | Social Media News

Twitter Introduces New Algorithm In A Timeline Redesign

Twitter just got itself a new algorithm and Twitter users a new timeline! The social network announced on its official blog that its rolling out a new algorithm, which redesigns your Twitter feed to place tweets on the top based on relevancy, rather than chronology, in a suspiciously Facebook newsfeed-like imitation. Despite having met a …

WORKS | Virtual Reality Marketing

Mirror To The Soul – Virtual Reality Meets Haute Couture At Fashion Week Russia

A virtual reality experience created by YouVisit, walks you through the runway at Mercedes Benz Fashion Week Russia. Fashion weeks are one of the most coveted events for most divas, aspiring designers and fashion miesters… For all those who are lucky to land the golden invites, attendance usually means a view from the sidelines. Enter …