WORK | Ads & Commercials

UNESCO And Independent News Organizations Came Together To Celebrate World Press Freedom Day

UNESCO partnered with The New York Times, along with independent news organizations, to encourage the public to read news with different perspectives to celebrate the 25th anniversary of World Press Freedom Day. Led by UNESCO and created by creative and strategic advertising agency Droga5, the campaign invited people to read more, watch more and listen …

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BBC Has Used Traditional Tapestry Technique In Its New Animated Film Created For The 2018 FIFA World Cup

BBC has just revealed its new marketing campaign for the 2018 World Cup which will be held in Russia. The animated film features iconic World Cup moments and Russian tapestry technique. Developed by BBC Creative with BBC Sport Marketing, and animated by Blinkink, the new colorful animation makes us remember the all amazing moments from …

WORK | Ads & Commercials

Sonos One Smart Speaker Promises To Play All Your Favorite Playlists

Along with an increasing interest in voice-assisted speakers, tech companies have started to compete with each other by developing a smart speaker which has a unique design and attractive features. However, when it comes to functionality, companies sometimes forget simple details, especially for music lovers. Promoting its One Smart speaker, Sonos is teasing its competitors …

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AI Therapy – TED’s New Short Film Produced By Mother London

In order to promote TED’s new theme in 2018, TED and Mother London came together to create a short film, imagining a future where AI bots are going to therapy for their human concerns. Produced by Mother London, the film premiered at TED’s conference in Vancouver between 10th-14th April, to bring TED’s 2018 theme, “The …

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My Liver – A Personalized Chatbot That Helps You Regulate Your Social Drinking Habits

BleuBlancRouge and Let’s Drink Better Association came together to design a chatbot named My Liver that helps social drinkers to regulate their drinking habits. The starting point of Let’s Drink Better and BleuBlancRouge has teamed up for this kind of project is something we already know: People use drinking as a form of socialization with …

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Dove Partners With Cartoon Network For Its Self-Esteem Project

Dove has just announced a two-year global partnership with the Cartoon Network series “Steven Universe” to educate young people on body confidence as part of its Self-Esteem Project. With its unique Self-Esteem Project, Dove has been encouraging young people to build self-esteem and body confidence through educational programmes since 2004. The project currently exists in …

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IBM Has Introduced A New Brand Platform Along With A New Campaign – “Let’s Put Smart To Work”

IBM has announced a new brand platform to put smart to work and invites users to use IBM’s technologies to transform healthcare, retail, banking, automotive and other industries. The new platform created by IBM is aiming to explain how technologies such as AI, Cloud, Watson, Blockchain and IoT can change our world in a better …

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Just Like You – Mercedes-Benz’s New Campaign Created By Antoni

Imagine a car that behaves you well like your precious smartphone does! To promote its new Mercedes A-Class, Mercedes-Benz has released a new campaign named, “Just Like You”. Created by Antoni Berlin, the new campaign, “Just Like You”, focuses on what makes the new car unique, mentioning its ability to reach people who are living …

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Fly Market – Apple’s New iPhone X Ad Focusing On Face ID And Apple Pay

Apple has just released a one-minute iPhone X video ad, “Fly Market”. Highlighting iPhone X‘s Face ID and Apple Pay, Apple created a new video ad, “Fly Market”, features a young man, dancing and making purchases along his way in the open market. The video shows how easy, fast and secure to buy something you …

WORK | Ads & Commercials

Welcome Home – Apple’s New HomePod Ad Directed By Spike Jonze, Features FKA Twigs

To promote its new product HomePod, Apple has finally released a new ad, taking its audience to a new adventure with Spike Jonze and FKA Twigs. Starring English musician and dancer FKA Twigs, Apple revealed a new 4-min short film, “Welcome Home”, for its new intelligent home assistant, HomePod release. Curated by Apple Music with …

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