Prominent Social Media Marketing Tools
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HubSpot Marketing Hub
With Hubspot Marketing Hub, all your marketing and SEO tools and data are on one easy-to-use, powerful platform. You’ll save valuable time and get all the context you need to provide a personalized experience that attracts and converts the right customers at scale.Features- List segmentation
- HubSpot mobile app
- Ad retargeting
- Email reply tracking
- Custom user permissions
- Email marketing
- Email automation
in Social Media Marketing Software
Social Status
- Digital Marketing Analytics Tools
- Social Media Marketing Tools
- Digital Marketing Analytics Tools
- Social Media Marketing Tools
- Multichannel social media dashboard
- Social media report automation
- White-labelled reports
- Full report customization
- Content theme tagging
- Full-funnel metric tracking
- Organic and paid tracking
- Competitor analysis
- Demographic breakdowns
- Influencer campaign tracking
Whatagraph
- Digital Marketing Analytics Tools
- Marketing Reporting Tools
- Social Media Marketing Tools
- Digital Marketing Analytics Tools
- Marketing Reporting Tools
- Social Media Marketing Tools
- Goal tracking
- Budget control
- Instant issue identification
- Performance-based marketing analytics
- Visual data representation
- Report automation
- Direct multiple channel integration
- Custom data upload via Google Sheets or API
Best Digital Marketing Tools by Category
Explore the top Digital Marketing Tools, compare features and pricing, and find the right software for your needs
in Social Media Marketing Tools
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Stack Influence
Stack Influence is a leading influencer marketing platform automating collaborations between eCommerce brands and Micro-Influencers.
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GatherUp
Reputation platform built for agencies to grow clients’ visibility, trust, and revenue.
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RedactAI
RedactAI generates LinkedIn posts who mimics your writing style. Create LinkedIn posts with AI, quickly and authentically.
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InfluData
Search and analyze over 20 million influencers and their audiences quickly and with ease. Manage influencer campaigns and avoid shit storms.
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Robopost AI
Robopost AI generates post ideas for you with AI and posts/schedules them to your social media accounts.
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Embold
Embold is a leading influencer marketing platform for Canadian brands, streamlining the process of discovering, managing, and collaborating with influencers. With over 500 brands supported and 9,000+ influencers in its network, Embold helps advertisers engage customers.
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Storefries
Social media automation and lead generation tools,We take care of the content for you with our powerful features, like AI Post Ideas, Curating Content, Plan and Schedule Posts, and Engagement, Analytics
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Postplanner
Increase engagement, gain followers, and strengthen your brand using this affordable, all-in-one social media tool. Find trending topics or use AI-generated content for ideas, then easily schedule, monitor, and improve your posts to achieve maximum impact and reach.
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OneUp
OneUp is a social media scheduling tool that supports Instagram (including direct posting of Carousels, Stories, and Reels), Facebook (including FB Reels), Threads, TikTok, X, LinkedIn, Pinterest, YouTube (including Shorts), and Google Business Profiles.
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Planly
Planly is a pioneering social media management tool for SMM specialists and marketers. As Planly has integrated 8 social media platforms - Instagram, TikTok, Facebook, LinkedIn, Pinterest, Twitter, Mastodon, and YouTube, users can schedule their posts for each without the need for approving notifications. Our main goal is to make all your accounts visible from …
Is Social Media a Good Marketing Tool?
Consumers are already interacting with brands through social media. If you want to stay alive in this competitive world, you must start using social media marketing tools. While it helps reach prospects and customers, it is also excellent for building a strong relationship with customers, creating a proper marketing strategy, and spreading brand awareness. Your marketing efforts for social media strategy will be successful with the best social media marketing tools.
The world of social media marketing has gone wider recently both in terms of the features it offers and the solutions it customizes on an industry basis. It is possible to come across social media marketing tools for agencies, small businesses, eCommerce brands etc. On the other hand, you can find more custom solutions to help you communicate, listen, monitor, analyze and report the actions of your followers on social networks better. By using social media marketing tools, you can create relevant content for your blog posts, conduct successful influencer marketing campaigns, build strong relationships with your social networks and more.
Not only do social media tools help create rich social media content, but also let you schedule and curate content you created through the marketing tool. With social media schedulers, you can ensure that the content you create reaches target audiences in every corner of the world at the right time. While scheduling posts, you can store related hashtags for future use to save time.
What Are Top Social Media Marketing Tools To Consider?
Choosing the best social media marketing tools can bring phenomenal success to your brand. However, the real struggle lies in finding the right one that best fits your needs. There are fantastic social media marketing tools for agencies, marketers and any size of business available in the market that offer numerous features. Since every business has different marketing needs, there is no one-size-fits-all solution. A great tool that’s ideal for one business may not be the perfect one for you.
The rising demand for virtual events due to the current situation popularized social media as a marketing tool for events as well. While social media used to serve more limited purposes, it has expanded its influence with the effect of variable demands. No doubt that we will witness more often that a social media post serves different purposes in time.
Above, we have gathered together the best social media marketing tools to serve any kind of need. When considering choosing a social media management tool, you need to begin by identifying your marketing goals. Also, list the essential aspects that allow team collaboration to perform optimally. Luckily, the market covers various social media marketing tools free and paid. As the paid ones offer a free trial for a limited time, it might be better to give it a try before investing in it. All you need to do is identify your needs and evaluate which would be the best fit for your digital agency.
What Are the Best Practices for Social Media Marketing Tools?
Listen to Your Social Networks
Social listening tools can help know what your audience is saying about your brand, product or service. Most social media marketing tools come with the social listening feature. By using this feature, you can track, analyze, and respond to the mentions of your services. Plus, if influencers or advocates give recommendations about you, you can capture this easily and get a chance to collaborate with them on further campaigns.
Monitor Industry Related Conversations
Like social listening tools, social monitoring tools can help to know what consumers are thinking about you. These tools focus on gathering information from the past, analyze industry trends, identify the most-used hashtags, monitor the mentions of your brand, product or service and more. So, the monitoring feature is an inseparable part of social media marketing tools.
Produce Consistent Content
If you want to stay on top in this competition, you should create and follow the right marketing strategy to achieve your goals. One of the things you need to know is that consistency is key for building great relationships with your audience. You should create consistent content to make your customers want to learn more about you every time. To make this enriching, do not forget to set social media schedulers.
Do Competitor Analysis
An excellent social media management tool provides a competitor analysis feature that helps you maintain a smarter decision-making process. Competitor analysis consists of some nuances of monitoring and listening features. It provides an in-depth real time analysis of your social competitors. It is the most important feature while understanding your environment, who is talking about you and who has the most engaged audience.
Optimize Content for Each Channel
Each social channel has its own unique requirements. For example, the content you are planning to share that is supported by hashtags for LinkedIn may not be appropriate for Twitter. Even the length of the content can vary depending on social networks. Before sharing, you should check if it meets the requirements. If the content seems that it is not going to work on Snapchat, you should not be pushing it to be shared too.
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