manager-strategy-analysis-digitaslbi

Manager, Strategy & Analysis

DigitasLBi are looking for a Strategy & Analysis Manager to join their NYC office.

Employer: DigitasLBi

Location: New York / USA

Position: Manager, Strategy & Analysis

Description:

DigitasLBi is a highly-caffeinated playground where brilliant minds come together to make bold, award-winning advertising. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape.

Right now, we’re looking for a superstar Manager who’ll lead the team in bringing that transformation to life – someone known for incredible strategic thinking, brilliant client interaction and stellar management skills. Sound like you? Read on.

Duties:

What you’ll do:

Customer database analytics, marketing consulting services, and digital media analytics: these are just a few of the ways our team assist clients in making smarter decisions and achieving greater results. As a Strategy & Analysis Manager, you’ll inspire teams to develop new paths for growth, while driving strategic thinking and economic insight across client engagements.

Day to day, your responsibilities will include:

  • Optimizing client budgets and programs through disciplined analysis for the best possible ROI and collaborating with other capabilities to build effective client strategies
  • Providing analytic, integrated marketing solutions to improve client decision-making
  • Maintaining functional expertise in areas like database marketing, integrated channel marketing, analytic tools and techniques, and other infrastructure
  • Offering direction and guidance to Analysts and Senior Analysts on all aspects of client deliverables
  • Tracking marketplace, technology and consumer demographic trends within and across multiple industries
  • Developing smart and compelling client presentations
  • Conducting primary and secondary research on market trends

Requirements:

We’re looking for a stellar Manager who is also a delight to work with, which usually includes:

  • A four-year college education (statistics, economics, finance, or marketing focus preferred) and, ideally, a Master’s degree
  • 5–7 or more years of experience in management consulting, advertising, or interactive/technology consulting, with proven experience managing teams and projects
  • Strong project management and communication skills – you are crystal clear when it comes to delegating and providing feedback
  • Intellectual curiosity and rigorous analytical experience and a strong familiarity with the digital environment
  • Knowledge of statistical modeling techniques, segmentation, research, lifetime value, and ROI
  • Fluency with Microsoft Office and proficiency in analytical tools such as SAS and SQL
  • Willingness to travel as needed – you’re open to new places, new faces and new ideas

Got the goods? We’d love to hear from you.

DigitasLBi

DigitasLBi is a global marketing and technology agency that transforms businesses for the digital age.

ADDRESS

355 Park Avenue South New York, NY, 10010, USA

PHONE

+12126105000

newbusiness@digitas.com