
Benefits & Advantages of Productivity Tools
We’ve entered a new era of business: it’s remote, it’s hybrid, and it signals the rise of a modern enterprise. The COVID-19 pandemic has left its mark on the world of business, and some of the changes appear to be …

How to Create an Impressive Analytics Presentation Without Tearing Your Hair Out
“I want to know how my website is performing as my boss is asking me for our numbers last month urgently.” Can you prepare an analytics presentation for Thursday next week? Sincerely, Stressed-out Client Ever received a request like this …

5 Digital Marketing Tips for Construction Companies
Digital marketing enables construction companies to create brands that help them expand their customer base. Unlike traditional marketing methods like billboards, digital advertising promotes two-way communication, allowing these builders to engage with their customer base actively. Investing in digital marketing …

How to Boost Customer Engagement in Digital Marketing
Increasing technological capabilities by brands and changes in shopping habits post-pandemic have changed consumer expectations of brands. Today, customers demand bespoke service and stellar, memorable experiences. Consequently, brands need to transform the way they connect with their customers. Thankfully, there …

5 Ways to Modernize Your Traditional Marketing Strategy
Regardless of business size, organizations can always benefit from having a well-developed marketing strategy. This element enables them to produce promotional campaigns from offline tactics, such as radio, television, brochures, magazines, and newspapers. They do this traditional tactic to gain …

Best Web3 Marketing Agencies All Around the World
Despite the fact that we’ve been hearing about Web3 a lot lately, it’s feasible that we have no idea what Web3 actually refers to. Along with many other concepts that we meet on a daily basis and try to incorporate …

What is Big Data in Digital Marketing?
Relying on predictions and ‘gut feeling’ to take business decisions is now a thing of the past. With AI in place, businesses are moving towards more of a data-driven approach. This is where big data in digital marketing comes into the …

6 Marketing Concepts for B2Bs Explained
In business-to-business marketing, the concept of marketing is somewhat different from that of consumer marketing. In general, marketing concepts for businesses revolve around creating long-term relationships with other companies rather than individual consumers. There are a few key marketing concepts …

Best Client Reporting Tools that Every Digital Agency Needs
Client reporting is crucial in handling communication between you, your agency, and your clients. It’s all about client communication based on reports that showcase your business relationship, including creating a client reporting dashboard that will help you in the long …

What is the Most Profitable Agency Pricing Model?
When talking about agency pricing models, there’s no ideal model for all. No two agencies have exactly the same talent, clients, budgets, ambition, nor expertise—and because your agency is unique, so will your pricing be. Finding the pricing model that …

10 Statistics that Prove the Demand for Voice Over is Rising
Many credit Disney animation with starting voiceovers, but this type of audio technique actually began in 1900 when Reginald Fessenden reported about the weather. Since then, voice-over work has dominated the film industry, with the need for voice talent in …

19 Best Tools To Spy On Your Competitors And See If They Copy You
Smart people learn from other’s mistakes and achievements. This also holds true for brands willing to reach success, learning from their competitors’ experiences. Proper competitor analysis allows you to elicit their strengths and weaknesses as well as compete on link-building …