Wonderscope Storytelling App Aims to Immerse Kids By Using Apple’s ARKit

Ready to explore the extraordinary stories around the ordinary places? Wonderscope, the app built by Within’s immersive storytelling skills want to transform the way that kids interact with technology. Building on their commitment to expand the potential of storytelling through technology, Within today announced the release of Wonderscope, a new children’s iOS app that uses …

Driven By Intuition: Car By Lexus, Story By Artificial Intelligence, Directed By The Oscar-Winning Kevin Macdonald

Lexus, a brand famous for being at the leading edge of tech-innovation, rolled out Driven by Intuition, an advert that has been scripted entirely by artificial intelligence. For the specific project, Lexus partnered with their creative agency, The&Partnership London, they also partnered Visual Voice and the IBM Watson team. Along with other data, AI is being used …

Renault And Publicis Italy Are Selling A Limited-Edition SUV Through A Facebook Messenger Chatbot

Thanks to the frequent usage in artificial intelligence technology, Renault Captur’s Tokyo limited edition will only be available for pre-order via a Facebook Messenger chatbot.  To honour the Japanese capital, Renault Italy is launching a limited-edition SUV and to promote the limited edition, one hundred available cars, users will have to pre-order it via Facebook …

Lowe’s Is Using VR Technology Allowing Its Customers To Try Products In-Store Before They Buy

Lowe’s customers can now try products before they buy thanks to the company’s latest VR initiative, named Holoroom Test Drive.  Lowe’s, a major North American retailer of home improvement goods, and operates stores in the United States, Canada, and Mexico, has been planning to reveal a new VR experience to provide its customers a unique …

Walmart Has Introduced A 3D Virtual Tour To Enhance Its Digital Shopping Service

Continuing its effort to follow new technologies in the digital marketing industry, Walmart has just released its new 3D Virtual Shopping Tour, allowing its customers to see curated apartments designed with different products. Walmart‘s curated rooms showcase almost 70 items from national brands as well as the company’s private label offerings. With the new tool, …

National Geographic Introduces Space Projection Helmets Along With Its New Show, “One Strange Rock”

National Geographic has announced a groundbreaking series named, One Strange Rock, aiming to reflect astronaut’s perspective of earth. Developed in partnership with global creative agency McCann New York for “One Strange Rock”, the Space Projection Helmet, a first-of-its-kind immersive viewing experience tells the remarkable story of Earth, from astronauts’ eyes. Combining laser projection, custom fish-eye …

IKEA Tells You How To Place Your Christmas Tree, With The Help Of AR

As December begins and the holiday season rises up, Christmas trees become more and more important, and so do their placements. For those new to Christmas Tree decorations, this is for you. IKEA’s augmented reality app IKEA Place, is eager to help you imagine furniture in your home, without it being physically present there. With the arrival …

Disney Pixar Announces First Ever Virtual Reality Project – Coco VR

Along with its latest animated film Coco, Pixar has revealed Coco VR, to let their fans experience the next level of social virtual reality. Coco VR has been announced at Facebook’s Oculus Connect Event and it is shared that the experience is available for free today on the Oculus Rift. It will be coming to …

The Chinese KFC Lets You Buy Your Favourite Burger With ‘Smile To Pay’ Technology

A KFC concept restaurant in Hangzhou, China has installed an Alipay ‘Smile to Pay’ system that lets customers pay for their meals with a smiley-face recognition and their mobile phone number. The healty-concept restaurant of KFC, KPRO is the first restaurant to use the system designed by Ant Financial Services Group, an Alibaba Group affiliate. …

Disney Announces Its First Marvel Virtual Reality Game

Disney unveiled its first Marvel Virtual Reality game that is called Marvel Powers United VR. Their latest game, Marvel Powers United VR enables its users to meet their favourite superheroes like Rocket Raccoon (from Guardians of the Galaxy), Hulk and Captain Marvel. And one more: Deadpool is the latest addition to the roster. The new …

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