Prominent Media Planning Tools
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Screendragon
Screendragon is a work management platform designed for marketing, agency and professional services teams. It is a fully integrated solution combining project management, resource management & forecasting, creative proofing, workflow automation, budget management and more. It is used and loved by global brands and agencies like Kellogg’s, BP, TBWA and McCann World Group.Features- Workflow Automation
- Resource Forecasting
- Task Management
- Budget Management
- Asset Management
- Customisable Reports
- Customisable Templates
- Dashboard Creation
- Time & Expense Tracking
- Real-time Collaboration
- Advanced Permissions
- Creative Proofing
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HubSpot
HubSpot is a leading CRM platform that provides software and support to help businesses grow better. Their platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth.Features- List segmentation
- HubSpot mobile app
- Ad retargeting
- Email marketing
- Reporting dashboard
- Email automation
- Email reply tracking
- Custom user permissions
- Live chat
- Website traffic analytics
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Advisr
Advisr helps Agencies become more efficient and effective in their media planning and sales engagements. In just minutes, the technology recommends the right data-driven product mix for every campaign, enabling you to capture more revenue and increase share of wallet.Features- Dynamic Proposal Creation
- Light CRM Functionality
- Omnichannel Media Mix Modeling
- Material and Collateral Repository
- Communication Tools
- Contract Generation
- Pipeline Tracking and Reporting
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DashThis
DashThis is the easiest automated marketing reporting tool created to help marketers save hours of work and create their reports in the blink of an eye. Our support team are real reporting experts and we promise to offer the best customer experience there is.Features- Fully Automated Reporting
- White Label Options
- 34+ Integrations
- Automated Email Sharing Options
- Templates
- Preset Widgets
- PDF Export
- Unlimited Users
- Stellar Customer Service
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ClickUp
ClickUp is one of the fastest-growing project management tools built for teams of all sizes. Every type of team can use the same app to plan, organize, and collaborate. The platform offers a robust list of features that includes Gantt charts, boards, mind maps, and tables.Features- To-Do Lists
- Creation & Assignment
- Task Prioritization
- Templates
- Project Map
- Project Budgeting
- Time & Expenses
- Custom Workflows
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Productive
Productive is an end-to-end platform for agency management. Our tool’s main objective is to provide agencies and service providers with a complete and real-time overview of their business.Features- Budgeting
- Project Management
- Billing
- Sales
- Resource Planning
- Reporting
- Budget Management
- Real-Time Profitability Reporting
- Time and Expenses Tracking
- Time and Expenses Approvals
- Project Templates
- Tasks Progress Tracking
- Invoicing
- Multiple Subsidiaries
- Multiple Currencies
- Accounting Tools Integrations
- Sales Funnel
- Revenue Forecasting
- Quotes Builder
- Job Scheduling
- Vacation & Time off Approval
- Utilization Reports
Best Digital Marketing Tools by Category
Explore the top Digital Marketing Tools, compare features and pricing, and find the right software for your needs
in Media Planning Tools
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Advisr
Advisr helps Agencies become more efficient and effective in their media planning and sales engagements. In just minutes, the technology recommends the right data-driven product mix for every campaign, enabling you to capture more revenue and increase share of wallet.
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Advvy
Advvy is integrated project management and media planning software for media agencies that manage global brands. Advvy integrates with any Excel media plan and provides global reporting. Advvy's project management tools are built specifically for media.
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HubSpot Marketing Hub
With Hubspot Marketing Hub, all your marketing and SEO tools and data are on one easy-to-use, powerful platform. You’ll save valuable time and get all the context you need to provide a personalized experience that attracts and converts the right customers at scale.
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Mediaocean
Mediaocean is the mission-critical platform for omnichannel advertising. Mediaocean provides foundational software to connect brands, agencies, media, technology, and data.
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ClickUp
ClickUp is one of the fastest-growing project management tools built for teams of all sizes. Every type of team can use the same app to plan, organize, and collaborate. The platform offers a robust list of features that includes Gantt charts, boards, mind maps, and tables.
What are Media Planning Tools?
Media planning tools simply help mostly marketing and advertising agencies search for the best way to reach their target audience within their budget. Getting help from these smart tools for media planning ensures agencies deliver powerful media plans with the right media strategy for each client. By using the best media planning software, conduct your entire media planning and buying on one single platform.
Media planning tools for agencies simplifies every step of your planning process. You can edit and manage each client’s media flowcharts easily while gathering all information related to their advertising campaigns and media platforms. Most media planning tools allow you to visualize media plans to make your job easier while presenting the media mix to your clients in a timely manner and tactics.
Who Needs to Use Media Planning Tools?
Basically, media planning tool is designed for media agencies, advertisers, publishers, marketers and media owners. They can create media plans with beautiful flowcharts, organize the media planning resources according to the target market, track the submitted offers for each client in real time.
Keeping all media-related information and consolidating client data in a cloud-based platform saves you time. Digital media planning tools also increase agencies’ overall productivity with streamlined media plan delivery and give agencies a chance to collaborate better with their clients.
Luckily, the market covers all types of media planning tools from all-in-one solutions to tools that appeal to a single purpose. No doubt that all in one planning tools are preferred most rather than the others. It combines planning, execution, tracking and reporting processes for advertising campaigns.
If you are still undecided about which media planning tools work best for you, it would be better to consider free tools or tools that have a free trial option. Without fully investing, you can enjoy the benefits media planning software provides and have a logical idea of the software. The listing above-mentioned contains both media planning software free and paid ones. At the end of the day, your business needs matter most.
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