IKEA Digital Ads & Marketing Campaigns

No one could have guessed that there is going to be a pandemic to affect the whole world and staying home would be the best way to avoid the illness. This situation, of course, has come with consequences. What happens when you have to stay at home? First of all, your priorities for your spending …

After the COVID-19 outbreak, it’s best to stay home these days to protect ourselves. Most of us had no idea what “social distancing” is just one month ago, but you can hear it from everyone right now. Famous brands also feel responsible to encourage people to stay home. Therefore, the most popular brand in our …

IKEA becomes the first retailer to let customers pay using time in the new ‘Buy With Your Time’ campaign. If you want to spend a little time with IKEA, the brand is offering customers discounts based on their Google Maps Timeline and the directions for arriving the stores which are a bit of outside the …

Ikea detected the brand’s most popular and combibed mug, pot, lamp and shelf and create an odd product and even displayed it at the Design Museum of Gent! Ikea wants to increase its reach on Instagram with a newly created object. According to the new campaign, Müpolash is to become the platform’s most posted object. …

As technology advances, those desires change and a brand must keep pace with those changes. Augmented reality (AR) is an emerging trend within marketing and sales strategies, one that allows brands to give their customers unique experiences with the convenience of tapping into their mobile devices. Brands are integrating this technology in their Digital Marketing …

Sweden-based home furnishing retailer IKEA has launched its very first Christmas campaign for the UK and Ireland. A family is getting ‘heavily criticized’ by their neglected ornaments who spit bars that encourage them to defy home shaming. A little dose of mainstream culture, the ad plays a trap music that has recently made a resurgence …

A candy-infused, ‘chocolate bunnies everywhere’ holiday, Easter is a joyful theme to herald the arrival of spring! So, let’s take a look at the egg-cellent marketing campaigns of the brands from Ikea to Nestlé. This joyful and entertaining event directly touches to the marketing industry, yet it’s so related to According to the National Retail …

Ikea and luxury are probably the most opposite words and that’s exactly the point that McCann Spain has been joking about, in a classy manner. McCann and the Swedish-founded company previously created “Allen Key”, highlighting how Ikea items can appear elegant and custom-made, if placed in the right venue. Now they’re back with two new …

The world is shifting, and video marketing is the new darling of content marketing! The purpose of content marketing is to create and offer valuable content customized for your audience. It should attract, engage and convert your visitors – basically it should carry them down the marketing funnel. That’s where video marketing comes in. There …

As December begins and the holiday season rises up, Christmas trees become more and more important, and so do their placements. For those new to Christmas Tree decorations, this is for you. IKEA’s augmented reality app IKEA Place, is eager to help you imagine furniture in your home, without it being physically present there. With the arrival …