WORK | Ad Campaigns

Celebrities Are The Protagonists Of The New Diesel Campaign: “HAɄTE COUTURE”

Negative comments are everywhere around the internet- especially on Instagram nowadays. Diesel is the ultimate brand to challenge online abuse with another riot campaign and a following collection in which celebrities wear hate on themselves to fight online abuse. The “Haʉte Couture” campaign, by Publicis Italy has launched this week with the tagline “The more …

WORK | Ad Campaigns

Diesel Has Created “The Capsule” To Keep Meetings Short

Diesel has just launched a new campaign, The Capsule, to highlight how boring and unproductive company meetings can be. We don’t often hear from employees that they find meetings fun, useful and inspiring. According to the statistic shared by The Guardian and added into the campaign video as well, “50% of the time spent in …

WORK | Ad Campaigns

Diesel ‘Goes With The Flaw’ And Slays Another Fall Campaign Using Edith Piaf Soundtrack

As we are all tired of this perfection pressure which is dominating our lives, Diesel also stands against it and aired ‘Go With the Flaw’. Featured Edith Piaf’s “Non, je ne regrette rien”, being unique is very precious, and it is the only important thing according to Diesel. Directed by Francois Rousselet, the project is …

WORK | Ad Campaigns

Diesel Commercial: The New Hybrid Denim

Diesel released a TV commercial “The New Hybrid Denim” as a part of its Jogg + Jeans Spring Summer ’15 advertising campaign. Jogg + Jeans: The New Hybrid Denim commercial was created by the agency Partizan and released in in Italy. The commercial  song is “Drone Logic” by Daniel Avery. These days, most of jeans brands …

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