BBC Has Used Traditional Tapestry Technique In Its New Animated Film Created For The 2018 FIFA World Cup

BBC has just revealed its new marketing campaign for the 2018 World Cup which will be held in Russia. The animated film features iconic World Cup moments and Russian tapestry technique. Developed by BBC Creative with BBC Sport Marketing, and animated by Blinkink, the new colorful animation makes us remember the all amazing moments from …

The Fearless Are Here: BBC Created A Bold, Animated Film For The Winter Olympics

With the aim to bring a new vision and style to the coveted BBC Winter Olympics film, it also draws on the emotional and mental struggles of an athlete. BBC’s “The Fearless are Here” campaign heralds the arrival of the 2018 Winter Olympics. The animated 2D film is created at Nexus Studios’ duo Smith & Foulkes, …

NEWS | Brand News

BBC Launches A New Tool, Using Facial Coding Technology For Branded Content

BBC StoryWorks, the dynamic content production agency from BBC Advertising, has revealed a new initiative that enables their clients to observe the impact of their branded and sponsored content on its TV and online platforms. The brand-new launch helps clients with understanding the “emotional engagement “and “subconscious association” using facial-coding and eye-tracking tools. The new …

NEWS | Brand News

BBC To Launch A New VR Studio

BBC has announced their new content studio, BBC VR Hub, dedicated to VR production. The aim of the new studio will be exploring the impacts of VR on creating real audience and working closely with BBC program makers and digital associates for planning new VR projects. Zillah Watson, who if the head of content commissioning …

BBC One’s First Christmas Campaign – ‘The Supporting Act’ Is Here

Presenting their first Christmas campaign, BBC One released an animated short film about an emotional father-and-daughter tale. Designed by BBC Creative and Blinkink, the story is a mixture of stop-motion and animation about a young girl who’s very excited about her school’s Christmas Talent Show – though her father seems to be too busy with …

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