WORKS | Virtual Reality Marketing

Audi’s Sandbox Is The New VR Experience For Big Kids

Audi creates a new virtual reality campaign inspired by the children’s sandboxes. The campaign is designed by the Norwegian creative agency POL. Titled Enter Sandbox, Audi Norway combined a sandbox installation with virtual reality to enable the drivers test-drive the new model of Q5. The Sandbox 2.0 VR experience’s digital production is prepared by MediaMonks. …

WORKS | Ads & Commercials

Top 10 Super Bowl LI Commercials 2017

One of the world’s most watched annual sporting events, Super Bowl was played in the previous days and -not surprisingly-, things got social and political for this year’s commercials. Digiday says advertisers shelled out as much as $5 million for 30 seconds of screentime during this year’s big game, according to ad-tracker Kantar Media. This year’s commercials …

WORKS | Ads & Commercials

Audi’s “Duel” Ad Warns People To Choose The Next Driver Wisely

Audi has released a politically-themed video commercial named “Duel”, which is about two valets competing over the RS 7— Audi’s high-performance sports car. The campaign was released a few days ago. In the video, two valets (a man and a woman, of course) are debating for the new Audi RS 7 to get behind the wheel. The …

WORKS | Social Media Campaigns

Audi’s Campaign #CatchtheUnseen Inspires People To Explore Sweden

Audi launched a first-of-its-kind competition, called #CatchtheUnseen, where people were challenged to take the instagram photos further than anyone else. Audi, with the help of Swedish agency Åkestam Holst, launched a microsite with the map showing where the most Instagram photos were taken in Sweden. Demonstrating that we tend to take pictures from exactly same places, …

WORKS | Social Media Campaigns

Top 15 Creative Branded Instagram Videos

Kudos to all the brands for their creative use of the popular Instagram video feature. Currently, videos on Instagram are all the rage! We think the feature owes its success to its 15-30 second limit for the ads and visually appealing content by its users, requiring them to be creative and engaging in the short …

WORKS | Ads & Commercials

Audi R8 Gives Birth To RS3 In This Ad

Audi had some of the most amazing and inspired commercials over the years, but this one is simply amazing. In this ad, an Audi R8 actually gives birth to an RS3 Sportback. Audi’s marketing team has taken a path less travelled by producing a unique yet controversial commercial, showcasing that the RS3 shares some mechanical relationship …