Digital marketing agency names create differentiation!
The name you choose for your agency plays a crucial role in your brand’s perception and growth. If the agency name reflects your identity and describes your business thoroughly, it can carry your company to the top.
Even if you shouldn’t only focus on the name when you determine your digital marketing company’s business strategy, it can still be surprisingly important.
Every business relationship starts with the first impression.
For an efficient first impression, you certainly need to create a powerful impact through the eyes and ears of your clients. Besides, the first thing that a client interacts is the name of your agency. Therefore, with a name conveying the right message, you can attract people’s attention.
You can think an agency’s name as a handshake. It should tell so many things about your digital marketing agency from the very beginning. But you should stick to the original and avoid using acronyms. Ridicule might be good for raising profile but it is not good for brand trust and longevity.
Memorable, unique digital marketing agency names help customers to remember you
Your agency’s name should also be short as possible and easy to spell in order to prevent misinterpretation. A great digital agency name has the power to build strong and long-lasting relationships with your clients. Also, it can help you to sum up everything that your firm is about.
To avoid difficulties when choosing a domain name and creating business pages on social networks, you need a unique and fresh agency name. Research queries are also important for the search engines, so the name needs to be searchable at the same time.
You can play with keywords and terms in AI-powered agency name generators to find the perfect agency name ideas you are looking for.
AdAge’s Agency Name Generator is an option if you seek for witty and fun digital marketing agency name ideas. But if you are looking for something else, you can check out Namelix or Andea Ad Agency Generator.
Feel free to use any of these generators. You can focus on adjectives like value-added, web-enabled, user-centric, strategic, collaborative, end-to-end when you make your research.
Here are the best digital marketing agency names and ideas for inspiration:
Y Media Labs
Y Media Labs are a team of dreamers and doers united by an idea of making difference for their customers as well as their businesses.
Containing the word “lab” in its name, they offer innovative and high-quality, cost-effective solutions on various platforms at scale.
What is more, they create amazing applicable insights using their powerful data for their clients, which help them to connect with their customers at their best.
They have offices in Silicon Valley, Atlanta, Indianapolis and Bangalore. According to The Wall Street Journal, YML is one of the most innovative companies in Silicon Valley.
Crowd is a truly global creative agency. They have offices and studios in San Francisco, New York, Detroit, Toronto, Amsterdam, London, Bournemouth, Dubai, and Shenzen. Basically, they are growing crowds worldwide.
Before deciding on a final name, it is essential to understand the company’s core value and desired identity.
So the creative agency’s name isn’t a surprise as they put the idea of “growing crowds” at the center.
The word “pack” is the abbreviation of “package” for the Pack agency. Their digital team helps start-ups and brands to reach the next stage. They offer 4 packages to their clients to reach the next level. These 4 packages include: Awareness, Consideration, Influence, and Bespoke.
However, being too generic will cause people to overlook you if you sound like every other agency out there.
Get to the heart of what you do. What’s your story?
Their motto is “infinity and beyond”. The motto all by itself is quite enough to describe why the creative agency’s name is Beyond. They aim to create technology-led solutions and products and want to propel innovation and growth.
An original agency name usually possesses strong distinctiveness that makes an impression.
Agency names may seem to be unreasonable at first, but one may savor the thoughtful meanings later. Apparently, making progress by planning the next step and beyond is important for this agency.
Distinction means “a difference or contrast between similar things or people.”
The Distinction agency focuses on not creating outputs but creating outcomes. They believe great outcomes are a result of a sound approach, based on insights and experience. The digital marketing agency highlights the distinctive sides of the brands.
Descriptive names do have advantages, but distinctiveness in the eyes and minds of customers is not one of them.
The more flatly descriptive a digital agency name is, without an unexpected or creative element in it, the more easily it is confused with names of competitors.
Cortex is the outer layer of the cerebrum and a part of the forebrain. Above all, it plays an important role in consciousness. The Cortex agency accepts consciousness as a core value. They bring serious brainpower, performance and peace of mind to every project.
What does an agency stand for? What values do its employees embody?
Answering these questions is challenging but worth pursuing to the many companies that craft core value statements or mission statements to anchor every aspect of a business in a set of commonly-held beliefs and commitments.
DIJGTAL is originally an acronym for Did I Just Go There, meaning they always take their clients on an innovation journey and outside of their comfort zones. The agency then found the Albanian domain (.al), and DIJGTAL name was born.
The creative digital agency creates high-quality digital experiences with a team of an experienced strategist, designers, growth-hackers, and tech nerds.
Bravo! Design studio must be very familiar to hear the word “bravo” from their customers as an approval of their innovative and successful works. Therefore we can say that the digital agency’s name reflects its primary goal: gaining appreciation through the path of success.
A thematic name structure can be powerful! But be careful, it can also sound incredibly lame.
Humor and can work but be conscious of your audience and context. If you’re aiming for wide appeal, aim for widely understood naming conventions.
The name consists of two words; “click” a short, sharp sound and “consult” seek information and advice from an expert.
These words mean different things separately but when you combine them it sounds like a call to action for businesses which are seeking consultancy about data-driven search marketing.
Creating a digital marketing agency name like Click Consult by combining 2 words or parts of words is very popular today.
If the new company name is created by taking one word and part of another word or parts of two words to create a new company name, it will be easier to find a matching domain name and be able to be trademarked.
As a creative digital agency, Major Tom focuses on themes such as discovery, exploration, and strategy. They always try to see the big picture. Discovery and exploration themes bring to mind the concept of space. So they began to explore ideas around this theme.
Discover the journey behind Major Tom’s homepage and why websites are the place to leverage creativity and technology.
Also, the name of the agency has a David Bowie reference. In sum, the agency’s name originated from the fictional character, an astronaut from Bowie’s “Space Oddity” song.
Flightpath is a creative digital agency from New York. The name of the agency represents its fast growth and strategic development in client services. Also, the logo with a sleek climb in it reflects direction and momentum.
Flightpath creates emotionally compelling, highly engaging brand stories. Their works are driven by analytics and insights. Moreover, the focus of the agency stays on creating client value through emotional currency.
RNO1 is a West Coast brand experience & digital design agency, fueling growth for ambitious brands across platforms & places. They say that they are “change-makers, in a complex world.”
They used to be called as Ruleno.1 (which meant to livethebrand) and then the name transformed into RNO1. They tell that their name has evolved but their passion has remained the same.
As they shared, when the team livethebrand, they embody core principles and beliefs that their tribe gravitates to, and is worth sharing and spreading. It empowers them to go from surface level feelings, to deep, emotionally charged thinking.
RNO1 is helping brands to shape connective + contagious experiences, online and offline.
In addition to their logo design, we can also see that they stick to the concept of “waves” on their website design too!
They are a creative team of digital marketers from the West Coast, who are also surfers in the heart.
Creative27 is an awarded app development and design agency based in Los Angeles. They are a multi-disciplinary digital agency that combines creativity, technology and strategy.
Creative27’s CEO, Founder & Director of Product and Design Vasile Tiplea tells that he wanted an agency name that is easy to spell, short and easy to remember. He also adds that his favourite number is 27. One day he came across a book called Creative 37 Awards, and the perfect name suddenly appeared in his mind!
So there you have it – ideas to choose a great name for your digital marketing agency and further things you need to avoid.
We hope you find the best name to connect with your target market and stand out from the competition!