Cansu Ekren
Revolut’s Game-Changing Digital Marketing Strategies & Campaigns
Revolut, the new-age fintech solution, is undoubtedly rewriting the marketing playbook for finance institutions and serves everyone from age 7 to 70 (literally!) Its success is rooted in transforming how people handle their money daily. But what’s the secret behind …
HSBC’s Secret to Success: Marketing Strategies That Work
When you speak of the international finance world, HSBC is a towering giant, its name a shorthand for financial marketing tactics with a presence in more than 65 countries. But underneath this front of success lies a captivating tale of …
Social Media Marketing Strategies for Fashion Brands (with Real-world Examples)
Online shopping has fully replaced our traditional methods of shopping, especially through social media marketing for fashion brands. Although we stopped wasting hours in shopping malls, the situation has made us way lazier; as it is incredibly simple to shop …
The Impact of Amsterdam’s Creative Ecosystem on Digital Marketing Agencies
Take a deep breath of relief; we’re not kicking off with Amsterdam’s Dutch Golden Age. Instead, begin with the fact: that Amsterdam is a haven for a creative community, boasting a diverse array of artists, content writers, designers, videographers, and …
All We Need To Know About McDonald’s’ Marketing Strategy
Welcome to the exciting world of fast-food marketing that embodies the “think global, act local” philosophy! McDonald’s golden arches serve as a prime example of “how to create a digital marketing strategy for fast food restaurants.” The iconic brand, whose …
Crafting Your Black Friday Marketing Strategy (2023) : How to Win Big
As the holiday shopping season approaches, Black Friday is poised to be a major sales event once again. According to Salesforce, 63% of consumers plan to shop on Black Friday in 2023, highlighting the significance of this event for businesses …
How To Start And Run a Digital Marketing Agency Business in 2023
Picture a business realm that is continuously growing each year with no doubt; without slowing down. Yes, we are talking about the digital marketing agency business. The digital marketing agency business is expected to grow in the coming years. According …
Cracking the Code: NVIDIA’s Marketing Strategy Case Study
The success stories of tech giants serve as a wellspring of motivation for digital marketers and agencies alike. Among these tales of success, one company stands out as a shining example of an effective marketing strategy – NVIDIA. NVIDIA, the …
The Impact of AI on Digital Marketing: How It Affects Agencies?
No need to say but a good start: The use of AI in digital marketing has emerged as a transformative force, leaving a mark on various industries. But mostly, digital agencies hugged AI, aware of its potential to optimize their …
Creative Influencer Marketing Case Studies for E-commerce Brands
E-commerce brands investing in increasing brand awareness while promoting new products to new audiences have used influencer marketing for years as a bold part of their digital marketing & social media strategy. What’s more, we know that well-known brands such …
What is AI Marketing: Strategies and Tactics for Today’s Marketer
“In the realm of marketing, AI is the latest trendsetter.” This modern take on a classic phrase underscores the role AI now occupies in the marketing domain. For contemporary digital marketers, grasping the importance of AI-driven strategies and tactics is …
Generative AI Use Cases for Marketing & Business
No secret that generative artificial intelligence is taking the stage in business and marketing, as a marketing automation tool. With the ever-changing landscape of business and marketing strategies, this impressive technology is becoming increasingly prominent. The first quarter of 2023 …
