Cansu Ekren
Apple Marketing Strategy & Campaigns: What Brands Can Learn & Apply Today
Apple is no doubt one of the greatest technological brands of our century, meaning that they must be doing something right to achieve global recognition as big as theirs. Furthermore, itās not surprising that the brand was voted multiple times …
The Anatomy of a Successful Real Estate Marketing Campaign: Examples & Ideas
What does it take to run a real estate marketing campaign? We know the market isnāt standing still. Competition between agencies is growing tougher, mortgage rates shift more often than weād like, and stricter standards mean agents have to keep …
Beauty Marketing Campaigns That Broke the Internet
What does it take for a beauty campaign to grab attention while dominating timelines, and selling products out before shoppers can click āadd to cartā? In an industry as saturated as beauty, itās not enough to simply launch a new …
Top Entertainment Marketing Campaigns That Hooked Millions
What makes entertainment marketing campaigns become cultural moments? Not just another release announcement? Actually, the “strongest” entertainment marketing campaigns tell audiences that a film, series, or platform exists while giving people a reason to talk, take sides, share a reaction, …
Top Creative Digital Agency Instagram Accounts For Inspiration
Needless to say, Instagram is a 100% visually based and free social network, and that’s exactly why itās become a powerful tool for all kinds of marketing agencies. Even though it may not be the first platform to look for …
Top Fintech Marketing Campaigns That Proved Finance Doesnāt Have to Be Boring
Creating effective fintech marketing campaigns is a demanding job, no doubt. It has to make financial products feel clear, useful, and trustworthy while competing in categories full of unfamiliar terms, cautious buyers, strict rules, and deeply personal decisions. A payment …
Gucciās Marketing Strategy and Campaign Examples Through Years
Since itās humble beginnings as a leather goods importer in 1921 by Guccio Gucci, the Italian brand went on to conquer the luxury fashion industry thanks to some progressive, or even disruptive marketing strategies. Among countless other fashion houses that …
Microsoft Marketing Strategy & Campaigns: Multi-Audience Advertising at Scale
When asking about the biggest brands in the world, Microsoft is obviously included in that list. Thatās because it is a unique tech giant with a multi-audience marketing strategy that spans everyday consumers, enterprise CEOs, and software developers alike. How …
Seasonal Marketing: 5 Strategies for Year-Round Business Success & Campaign Examples
The holiday decorations were barely packed away when Valentine’s hearts started popping up on social media. Before you know it, it’s back-to-school season, then Halloween, then Christmas, and then the cycle begins anew. Thatās the magic of seasonal marketing at …
Digital Marketing for Gaming Industry: Best Practices & Campaigns
Digital marketing holds immense potential for enhancing brand awareness among gaming companies. That is primarily due to its ability to place these companies directly in front of a vast audience, enabling them to reach a wider demographic. Additionally, effective digital …
Inside Diesel Advertising Campaigns: A Fashion Strategy Does Not Play It SafeĀ
Diesel advertising quickly stands apart when you study fashion marketing long enough, because while most brands play it safeāhiring beautiful models, shooting in gorgeous locations, and saying something vaguely aspirationalāDiesel has done the exact opposite; it’s been provocative, political, self-aware, …
What Marketers Can Learn from the John Lewis Marketing Strategy & Campaigns
Being loved for over a century and providing stories people trust? We are talking about John Lewis marketing strategy. Itās a case study in how heritage, positioning, communications, digital change, and customer experience work as an integrated system. According to …
