Clearwater will partner with you to translate your digital goals and objectives into business growth and success. Our agency’s philosophy is simple. We want to understand your business, your goals, your customers and audience, as well as you do. Driven by data and fuelled by passion, our commitment is to become an integral part of your business and a trusted and valued partner. Our digital strategy is outcome based, not service lead, resulting in the right channels and approach for your business. Our team is committed to delivering transformative digital marketing performance and management for our clients and partners. Digital success starts with a plan, a vision, and the capability, focus and commitment of a team that can bring it to life.
Clearwater Agency
Standard MemberPowered by data, fuelled by passion. We deliver market leading digital marketing campaigns that transform Australian businesses, large & small.
About
- HQ
- OFFICES
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HEADQUARTERS
- ADDRESS: Level 6/19 William St, Cremorne VIC 3121
- PHONE: 1300796122
- E-MAIL: [email protected]
Service Expertise
Service Expertise
Service Expertise
Sector Expertise
- Early Childhood Education
Sector Expertise
- Gyms & Fitness Centers
Clearwater Agency Reviews
Search-driven performance marketing partner
Clearwater Agency positions itself as a search-driven performance marketing partner, specializing in SEO and Google Ads to drive measurable improvements in traffic, leads, and revenue. The agency’s core strength lies in leveraging deep search expertise—combining organic visibility and paid search optimization to deliver consistent, performance-driven growth.Strongest differentiators
Its strongest differentiators are:- Strong specialization in SEO and Google Ads (search ecosystem)
- Proven ability to improve rankings, traffic, and lead generation
- Consistent delivery of tangible business outcomes
- Long-term client relationships indicating trust and reliability
- Strong acquisition performance via search channels
- Limited visible depth in social media, lifecycle marketing, or creative brand strategy
- Less emphasis on advanced conversion systems or infrastructure-level engineering
DAN Perspective
Clearwater Agency fits best into the category of “search-focused performance and acquisition partners”, making it a strong choice for businesses seeking scalable growth through SEO and paid search channels.Strategic Depth
Client feedback highlights Clearwater’s ability to align SEO and Google Ads strategies with business objectives, improving online visibility and driving qualified traffic.Execution Excellence
Reviews consistently emphasize strong execution across search campaigns, delivering measurable improvements in rankings, traffic, and lead generation.Speed & Reliability
Clients report clear, consistent communication, regular updates, and strong transparency throughout engagements.Collaboration Quality
Feedback highlights a responsive and partnership-driven approach, fostering trust and long-term client relationships.Primary Expertise
Client outcomes strongly associate the agency with SEO, Google Ads management, and search-driven digital marketing strategies.Value Creation Pattern
Reported gains cluster around increased website traffic, improved search rankings, higher lead generation, and measurable business growth. Evidence around social media, lifecycle systems, or deep conversion architecture remains limited.Price–Performance Balance
Consistent improvements in leads and traffic indicate strong value perception and reliable ROI.Transparency & Scope Clarity
Client feedback highlights strong transparency and regular reporting, though detailed pricing structures remain limited.Client Satisfaction
Client sentiment is strongly positive, driven by consistent results, communication quality, and reliability.Referability
Clients demonstrate a high likelihood of recommending Clearwater Agency, supported by long-term partnerships and proven performance.- APAC Search Awards Best PPC Campaign 2021
- Semrush Search Awards Winner 2020
Case Studies
Clearwater Agency Delivered Digital Advertising Strategy of FightMND
Clearwater Agency Delivered Digital Advertising Strategy of FightMND
Play On Raising awareness and keeping heads warm for a cause that doesn’t stop.
Background
Co-Founded by AFL legend Neale Daniher in 2014, FightMND was established with the ambition of finding effective treatments and ultimately a cure for Motor Neurone Disease (MND).
Every year since 2014 they have been the mouthpiece and platform for Australians wanting to take on the ‘The Beast’ that is MND.
In 2021 FightMND reached out to Clearwater Agency to see if they could facilitate in supporting their campaign objective in achieving a record year of money raised for the charity in 2021. Clearwater Agency was quick to say “absolutely”!
Their objective was to support FightMND’s internal team and deliver a digital advertising strategy to drive online merchandise sales and donations in the lead-up to the Big Freeze event at the MCG, ultimately with the goal of achieving a record-breaking year for total money raised.
Campaign Summary
Channels
- Advertising strategy
- Google search ads
- Google display ads
- Facebook Ads
- Instagram Ads
Objectives
- Delivery an end-to-end digital advertising strategy across Paid search and Social Media.
- Drive online beanie sales and donations via the FightMND website
- Assist in driving in-store sales through Bunnings and Coles
Strategy
- Develop a deep understanding of customer persona to improve user engagement and brand
- Increase organic search awareness in key segments through expanded keyword targeting and regular blog content
- Redesign landing page experiences to increase conversion rates
Outcomes
- Exceeded total donation target with a record-breaking $14.6 million
- 62% decrease in cost per purchase/donation over 4 week period
- 23% increase in advertising engagement compared to 2020
- Community awareness reached new heights via Coles & Coles Express who contributed $6.78 million
- Deployed the previously unused Facebook & Instagram Shops as brand new channels to drive beanie sales
Georgia Cornell, Social Media & Campaigns Coordinator said:
“The support that the Clearwater team provided for our paid digital marketing campaign for Big Freeze 7 was invaluable. Our social presence was key in a record-breaking campaign, and the generosity of Clearwater providing their services for free ensured more funds were being put towards finding a cure for Motor Neurone Disease.”
Client: FightMND
Industry: Nonprofit
Sector Expertise: Health Research