Ads Workbench is a very easy to use leads and custom audiences syncing tool integrated with the main CRM & Email Marketing systems, specifically designed for marketers.
Regarding our first core capability, Ads Workbench connects your lead generation sources with your CRM / Email Marketing system, creating a new contact for each collected lead. Not only you can sync your lead ads campaigns in Facebook, but you can also flexibly capture and automate leads generated in any system with our webhook feature.
Additionally, and this is our second core capability, Ads Workbench allows you to automatically refresh your custom audiences for CRM retargeting in multiple advertisers networks using the data in your CRM / Email Marketing system.
