Inspiring New Year Messages From Digital Agencies For 2025
The Christmas spirit has swept across the globe! Digital agencies are embracing the holiday season, spreading festive cheer, and sharing New Year wishes through their newsletters and blogs.
This season offers a perfect opportunity for agencies to showcase their creativity and unique flair. Here’s a roundup of the most inspiring and imaginative holiday celebrations from digital agencies around the world.
What’s Inside
- Vertical Leap
- Fenti Marketing
- Hallam Agency
- One North
- Groove Jones
- Mad Fish
- SmartSites
- Pound & Grain
- Crowd
Vertical Leap
Let’s start with a digital agency, that is “BIG dog lovers!”
Evidence search marketing agency Vertical Leap joined the New Year celebrations with a creative twist. They shared a heartwarming photo collage of dogs, pairing it with a thoughtful reminder that Christmas is all about sharing.
Christmas is a time for giving thanks and appreciating all our friends and family, including these wonderful creatures who sit and walk beside us through life’s ups and downs, their loyalty never-fading, their emotional support never-ending. Dogs everywhere, you are all amazing! 💞🐶💞🐕🦺💞🐩💞🐕
In another post, they took a compassionate turn, acknowledging that Christmas can be a challenging time for many. They addressed issues like strained family relationships, grief, and financial stress, reminding their audience that not everyone feels the holiday joy. To support those struggling, they highlighted Mind Charity and its valuable resources, offering a kind and supportive message during the season.
We think Vertical Leap’s Christmas kindness is wonderful.
Fenti Marketing
Christmas wouldn’t be complete without a festive jumper day—and Fenti Marketing made sure to keep the tradition alive!
Fenti Marketing celebrated the season with a photo captured in Fenti HQ, showing team members in Christmas jumpers. Alongside the photo, they added the message:
It’s Christmas Jumper Day at Fenti HQ 🎅
With less than 2 weeks to go until the big day, the team is getting into the festive mood before we finish for the holidays! 🎄
Adding to the fun, the agency released a series of playful videos featuring a mischievous elf causing holiday chaos at the Fenti HQ, bringing a dose of humor and festive spirit to their celebrations.
https://www.tiktok.com/@fenti_marketing/video/7450437674478914849
Hallam Agency
The new year is a time to reflect on the triumphs and challenges of the year gone by. It was nothing short of extraordinary for Hallam, a leading digital agency. The agency shared a message on its social media channels and took a lap around the previous year. Their social media post is a celebration of achievements.
The agency shared a message on its social media channels and took a lap around the previous year. Their social media post is a kind of celebration of achievements in 2023.
They shared an image bearing a basic “Merry Christmas” message and thanked their partners & collaborators via the following caption:
Over 700 Hallam event attendees, too many blogs to count, 3 different awards for Best Integrated Agency (including national, European, and Global!), thooooousands of Reels views, hundreds and hundreds of content downloads, and 1 incredible team – what a year 2023 has been 🤯
Thank you for all your support over the past year; we can’t wait to see what 2024 will bring but, for now, Happy Christmas to you and your loved ones 🎄✨
Hallam’s New Year message isn’t just about patting themselves on the back; it’s about reminding us that with hard work, creativity, and a killer team, anything is possible.
One North
Another DAN-member agency One North spread its New Year message by building a landing page.
The full-service digital agency announced its interactive web page through its social media channels.
✨Happy Holidays from all of us here at One North. We want to take a moment to express our gratitude to our clients, partners, and team for their unwavering support. As we usher in the new year, we wish you all infinite possibilities and endless success.
It’s actually a refreshing departure from the typical “Happy New Year!” message. This interactive experience feels more like a conversation; and yes, it’s a clever way to showcase their creativity, their tech-savvy nature, and their genuine excitement for what’s to come.
Groove Jones
One of those, who took advantage of AI-generated images with limitless creativity, is Groove Jones. It’s actually not surprising when considering the agency is producing award-winning AI, AR, VR, and WebGL apps for advertising, marketing, and sales.
By releasing that kind of image instead of boring text as a new year’s content, Groove Jones showed how much they love playing with technology.
Mad Fish
As for a mission-driven marketing agency, Mad Fish Digital sent a very candid newsletter as a Christmas message.
The agency created a snow globe image filled with their team members’ photos and a Xmas wish. This isn’t just a festive greeting; it’s a glimpse into the agency’s heart and soul.
They also expressed their greetings to clients and partners via the following message:
We want to extend our heartfelt thanks to every one of you for making 2023 a fantastic year for Mad Fish! Your support and collaboration have truly warmed our hearts, and we’re excited to continue this amazing journey together in the coming year.
SmartSites
SmartSites, the digital marketing agency renowned for its strategic approach, showed a more grounded & traditional celebration for the new year.
Instead of showy visuals, they presented a simple yet evocative image: a Santa Claus wishlist.
In addition to the photo full of humor, the agency also featured the following caption:
All a PPC agency wants for Christmas is:
📈 Change GA4 back to Universal Analytics
🛒 Bring back Smart Shopping
💬 Give Meta customer support more authority
👥 Allow me to exclude search network on Microsoft
💻 Resurrect broad match modifier
Crowd
Crowd, a full range of marketing service provider, showcased their enthusiasm for celebrating special occasions.
In true Crowd fashion, they welcomed the New Year with bold visuals and clear, impactful messaging that perfectly captured their unique style.
They also added a personal touch by sharing a swipe post featuring their employees’ favorite festive snacks—an engaging, social way to connect with their audience.
Back in 2024, they had released a screengrab video with a playful challenge for their followers: match the hat to the toy by pausing the video at just the right moment. By encouraging interaction, Crowd cultivated a sense of community around its brand. Their followers become more than passive viewers; they werw co-creators, sharing their guesses and laughter in the comments section.
You better watch out, you better not cry, better not pout, I’m telling you why – TEAMO is coming to town 🎶It’s TEAMO’s very first holiday season, and the excitement is snowballing! Can you help TEAMO gear up for this festive season? 🎁🌟
The agency also shared a post highlighting their commitment to a healthier planet via the #NetZero campaign – a sustainability movement.
Bonus: Girls in Marketing
Even though Girls in Marketing is not simply a digital marketing agency but a hub, we really love their messaging tone—their love language for the members.
They celebrate the new year by sending out an email full of enthusiasm, hope, and a passion for marketing.
Rather than producing “extremely staged” pictures, they demonstrated to us that a genuine message suffices for events.
Bonus: Mailchimp
And a platform…
As expected, Mailchimp marked the occasion with a confident yet rather bland milestone email. They highlighted how 2024 was a year full of success and achievements, painting a picture of growth and accomplishments tied to their platform.
Beneath the celebratory tone, it was clear the email had a purpose: to encourage people to either start using Mailchimp or continue relying on their platform. The polished words and curated stats felt less like a genuine reflection of their journey and more like a subtle advertisement wrapped in holiday cheer.
