Mumbrella 2025

Mumbrella 2025, organized by Mumbrealla, will take place on 27-29 May in Sydney, Australia.

Attention is sparse and at a time of rapid technological disruption and flux in Australia’s media environment, competition amongst brands vying for share of mind has never been so intense. Given this, you can consider winning share of mind or ‘FAME’ as the theme of the conference this year. More than ever before creativity is a business imperative, and at Mumbrella360 2025 only the best-in-class local and global talent will take to the stage.

Spanning ten content streams across the two conference days, Mumbrella360 is all about learning directly from the disruptors, futurists, challengers, rulebreakers and master practitioners, as they reveal the keys to brand building and marketing effectiveness. Whether it’s balancing the long and the short or the art and the science, make sure you join the entire industry in May for what will be an unforgettable experience.

Call for sessions
The session submission portal is now officially open for business and so are we. Open to ideas, topics and suggestions that ensure the Mumbrella360 platform offers something unique and valuable-adding to the conversation.

You have until midnight on Wednesday, 11th December to craft your session submissions. We suggest you embrace the theme. Think right brain – science/data/econometrics and left brain – creativity/craft/emotion.

Note: They’re anticipating a high volume of submissions, so please bear with our content and editorial teams. We ensure every entry will be seen and responded to in due course.