Can’t Get Enough Selfies? Take One With Coca-Cola Selfie Bottle

‘Coca-Cola Selfie Bottle’ takes selfie-addiction to a whole new level. Is this the beginning of ‘drinkable technology’?

A camera is attached to the 0.5L Coca-Cola bottle at the bottom, that takes a photo whenever one tilts the bottle past 70°. This means that while drinking Coca-Cola, immortalizing the moment by taking a selfie is now genuinely possible.

Gefen Team Agency of Tel-Aviv, recently created a Coca-Cola bottle that makes it possible for people to capture themselves while drinking.


The Selfie Bottle was created for the Coca-Cola Summer Love, the biggest brand outdoor event in Israel. The pictures taken with the bottle will be shared on Coca-Cola’s Snapchat, Instagram and Facebook accounts.

Like the Taste the Commercial in 2016 and the Wish In A Bottle in 2015, original and creative marketing updates are the signature of the brand.

This is something strange, yet creative. But still, is this really necessary?

Want to see your content here?

It’s the right time to go global! List your agency among the leaders of the industry, promote your works, create original content and find your new team members!


WORK | Guerilla Marketing

Royal Life Saving WA Launches ‘Passwords With A Purpose’

Royal Life Saving WA and 303 MullenLowe collaborated to encourage parents at pub…

WORK | Guerilla Marketing

Wish Upon A Coke, See It Come True!

A campaign focused on the expat community in UAE and their families, granting wi…

WORK | Guerilla Marketing

Airbnb’s Halloween Contest Lets You Stay In Dracula’s Castle

Want to do some trick-or-treat this Halloween? Then you better join Airbnb’…