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As your agency grows, managing teams shouldn't slow you down. Easily assign people to projects, track workloads and keep every service profitable without messy spreadsheets or manual processes. Work smarter, scale faster.

What’s the Difference: Micro Conversions vs. Macro Conversions?
Chances are, you won’t convert a website visitor on their first visit to your client’s website. That’s why what they do in-between matters. Tracking your clients’ micro conversion metrics tells you where to optimize your pages and nudge website visitors …

Benefits & Advantages of Productivity Tools
We’ve entered a new era of business: it’s remote, it’s hybrid, and it signals the rise of a modern enterprise. The COVID-19 pandemic has left its mark on the world of business, and some of the changes appear to be …

9 Awesome Benefits of Digital PR vs Traditional PR
Thirty years ago, getting press for your business was a challenge. The only channels available were newspapers, television, radio, the yellow pages (remember that?), and perhaps the occasional billboard. This meant that if you wanted to boost your brand, you …

How Do NFC Tags Help Secure Shipments?
Getting your products from one place to another can be stressful at times. It’s not easy to guarantee the safety and security of your items for the entirety of their journey, and sometimes items go missing; it’s not unheard of. …

The 3 Capacity Planning Strategies Agencies Must Know
As an agency, it’s always good news when you get a new client. After all, more work means more profits, and it’s the primary way you grow your business. But do you have sufficient resources to handle the change? Is …

How to Create an Impressive Analytics Presentation Without Tearing Your Hair Out
“I want to know how my website is performing as my boss is asking me for our numbers last month urgently.” Can you prepare an analytics presentation for Thursday next week? Sincerely, Stressed-out Client Ever received a request like this …

5 Digital Marketing Tips for Construction Companies
Digital marketing enables construction companies to create brands that help them expand their customer base. Unlike traditional marketing methods like billboards, digital advertising promotes two-way communication, allowing these builders to engage with their customer base actively. Investing in digital marketing …

How to Boost Customer Engagement in Digital Marketing
Increasing technological capabilities by brands and changes in shopping habits post-pandemic have changed consumer expectations of brands. Today, customers demand bespoke service and stellar, memorable experiences. Consequently, brands need to transform the way they connect with their customers. Thankfully, there …

5 Ways to Modernize Your Traditional Marketing Strategy
Regardless of business size, organizations can always benefit from having a well-developed marketing strategy. This element enables them to produce promotional campaigns from offline tactics, such as radio, television, brochures, magazines, and newspapers. They do this traditional tactic to gain …

Best Web3 Marketing Agencies All Around the World
Despite the fact that we’ve been hearing about Web3 a lot lately, it’s feasible that we have no idea what Web3 actually refers to. Along with many other concepts that we meet on a daily basis and try to incorporate …

What is Big Data in Digital Marketing?
Relying on predictions and ‘gut feeling’ to take business decisions is now a thing of the past. With AI in place, businesses are moving towards more of a data-driven approach. This is where big data in digital marketing comes into the …

6 Marketing Concepts for B2Bs Explained
In business-to-business marketing, the concept of marketing is somewhat different from that of consumer marketing. In general, marketing concepts for businesses revolve around creating long-term relationships with other companies rather than individual consumers. There are a few key marketing concepts …