Best Travel & Tourism Marketing Agencies with Effective Strategies in Australia

The purpose behind travel and tourism marketing is to promote the business, make it stand out from rivals, attract customers, and generate brand awareness. However, businesses in the tourism industry also need to be mindful of changing customer behaviours resulting from COVID.

Travel and tourism brands should prefer working with experienced digital agencies that know the sector’s requirements and audience well. Digital agencies can create tailor-made marketing strategies to reach travel and tourism companies’ target audience and convert them to customers.  

Many modern tourism marketing strategies make use of the internet, with websites, online adverts, email and social media platforms often playing a key role. With the support of the best travel and tourism marketing agencies in Australia, you can increase the number of your customers and grow your business fast!

Experienced digital agencies for travel and tourism brands in Australia 

Explore the best travel marketing agencies in Australia and choose the one to enhance the value of your business.


luminary travel marketing agencies

Luminary claims to be the brightest digital agency in Australia. The agency supports, protects and guides the travel and tourism companies throughout their digital marketing processes. 

Being quick and flawless is an important quality of Luminary and they combine this with creative and innovative workflows. You can trust them for everything from digital transformation and user experience design to digital marketing and managed cloud services.

Among many other industries, tourism and hospitality is Luminary’s speciality.

Take a look at their portfolio to learn more about Luminary’s bright background. 


Devotion proved their expertise as a digital marketing agency for travel in Australia thanks to their successful works in the travel and tourism sector.


Their team worked with a variety of tourism and hospitality businesses. They can help you determine your customers’ needs and define the digital approach that’s right for you, whether you run a small hospitality venue, sell wholesale tours and travel packages, or even operate a large retail franchise.

Along with the development of more brand-focused, campaign-specific microsites, they embrace the challenges of large and technically challenging projects. They also offer ongoing asset optimization and support, as well as solutions for a variety of development platforms and languages. The following are examples of typical projects:

  • Digital integrations
  • CMS development
  • eCommerce sites
  • Microsites for specific campaigns
  • Websites with a lot of content promoting a company, a product, or a service
  • Web applications
  • Landing pages to support digital marketing efforts


DIJGTAL is a strategic design and marketing agency based in Sydney, Vancouver, and Los Angeles that focuses on innovation. It was founded in 2016 to give clients a more strategic partnership engagement. DIJGTAL converts challenging business problems into brilliant human-led solutions for early-stage startups, enterprise ventures, and corporate partners by bridging the gap between Experience Design and Marketing. 


Their idea is that strong relationships founded on a foundation of trust provide the most effective and meaningful outcomes. DIJGTAL collaborates with your team to identify possibilities and foster business success.

If you want to work with a digital marketing agency for travel in Australia, DIJGTAL is the right choice for you. You can examine their case studies on their website.

Digital Hitmen

Based in Perth, Digital Hitmen is a leading Australian digital marketing agency whose mission is to provide brands with impeccable digital execution and guaranteed results. They offer their expert digital marketing services to companies across Australia. 


They specialize in search engine optimization and web design for small and medium-sized businesses looking to increase their leads and sales. Digital Hitmen’s experts help increase your brand’s digital footprint, drive traffic, and convert that traffic into sales. They put in a lot of effort to keep their position as Australia’s most innovative and results-driven digital marketing business.

They collaborate with you to create a custom, flawless plan for digital dominance, utilizing Digital Hitmen’s extensive knowledge of the digital realm and a commitment to provide unrivaled perfection. Also, they serve various industries including travel & tourism. As a travel & tourism marketing agency, Digital Hitmen works to provide customer satisfaction every time.

Kindred Agency

kindred agency

Kindred Agency’s team has tech nerds and storytellers to manage the processes from scratch to perfection. The team is standing out among the best travel marketing agencies in Australia with an eye-catching portfolio. 

Because they pay attention to the requirements of our age, data science is part of projects to create the best strategy. They turn the information into knowledge and great success stories by adding creativity. 

Shout Digital

Shout Digital, being one of Australia’s most well-known digital marketing agencies in Australia, works directly with your needs to understand your travel and tourism business’ issues and goals. They uncover your most significant challenges, most precise procedures, and long-term goals. They work their magic to create a comprehensive marketing strategy geared toward rapid expansion.


Shout Digital is confident enough to guarantee your business growth. And when we look at the effective digital marketing strategies that they developed for travel and tourism brands, we see that it is not for nothing.

For example in their partnership with Encompass Africa, the agency focused on SEO and improved its conversion strategies to drive visits. They worked on a more focused keyword campaign, powered by optimized content, coupled with conversion rate optimization made possible through improved site-design elements.


KDM best travel marketing agencies for australia

If you are looking for a partner for digital appearance, KDM is a good candidate in Australia. KDM offers all digital marketing services for various industries including the travel industry. You can boost your travel agency through search engine optimization, social media and Google Ads management with the help of KDM.

They are aware of the fact that each industry, and even each company in the same industry, has specific needs. Therefore they approach the projects with a fresh point of view to add more value. They provide a free initial assessment of your business’s digital channels with recommendations on how we can drive sales and traffic results. If you agree, you can continue the process.


pollen travel marketing agency

Their claim is to create a premium branded digital experience for their customers. The team is composed of talented professionals experienced in many sectors including tourism. That’s how they are delivering great service as one of the best travel marketing agencies for Australia. 

If you are looking for human-centred designs and crafted brand experienced, Pollen can be your ideal agency. You can trust Pollen’s team for many digital processes including UX research and design, market validation, digital strategy and web application.


butterfly digital agency

As an award-winning digital agency, Butterfly is building creative digital strategies for companies. Travel companies aiming to reach a specific audience can satisfy the need for professional support with Butterfly’s experienced team. 

Engagement, UX and website development are among the services they give. But, they are much more than these. Check their website to see their portfolio and to learn more about their services.

Salt & Fuessel

salt & fuessel travel marketing agencies for australia

Salt & Fuessel defines itself as a user experience and digital agency. They claim to create high conversion rates through efficient strategies. The methodological approach to process management is crucial to have the desired result from the marketing efforts in a long term. 

The team of Salt & Fuessel is great to reach and influence specific audiences with their creative and rigorous work. You can give them a try and check their website to learn more about their services.


avenue best travel marketing agencies

Avenue’s team is combining design and technology to create fruitful projects. A strategic approach is essential for the team from the beginning of each process. That’s how they design and apply the workflow for their customers. 

They offer digital marketing service to various sectors including the tourism sector. Their experience in the sector enables them to understand the needs of the travel agencies and to provide them with the best solutions. 


OKMG is focusing on the keywords of ‘strategy, digital, creative and marketing’ while working on a project. They aim to offer centralised, customised, and scalable business solutions for their clients.

Their strategies that are applicable in a long term are great to enhance the reputation of travel agencies and increase the number of customers. You can find the case studies of the agency’s cooperation with many other companies. Check them out to decide if OKMG is an ideal one among the travel marketing agencies. 

These travel marketing agencies are well-experienced to fulfill the needs for the digital appearance of your business in many aspects. Hope you find it useful for enhancing the value of your company in the competitive travel sector according to your digital marketing requirements.

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