Crowd Explains How Business Travel Will Sync with Ethical Travel
Globetrender’s recent survey of 2,000 regular business travellers found that despite the increase in video-calling, the majority of people still believe that face-to-face meetings are preferable. It’s Crowd‘s universal desire to connect with fellow humans that matters – be it …
People. Process. Product: Tangent Launches New Content Series of Interviews with Top CTOs
Here at Tangent, they are in the business of digital products. But the conversation isn’t complete without considering the processes that make them happen, or the people behind it all. In this new content series, Tangent hear from industry leaders …
COVID-19 Sees Nearly Half of US Marketers Planning to in-House Digital Capabilities
Croud’s specialist in-housing division, Serpico by Croud, recently led a report conducted by global research house Censuswide, revealing the effects of the pandemic on businesses’ plans to in-house digital marketing capabilities. In this study, Croud surveyed 112 senior US digital …
Beyond CEO Nick Rappolt Shares His Insights About the Digital Acceleration
Beyond CEO Nick Rappolt writes how in years to come, long after we’ve found ways to constrain the virus that has led us all to spend more time at home, we’ll reflect on 2020 as also heralding the Great Technological …
McDonald’s Is Selling Branded Merch Online For The First Time, And It’s The Holiday Season
The brand unveils ecommerce shop that sells branded goods year-round and brings brand identity to life in playful ways. Christmas jumpers, notepads, umbrellas and other items show the Golden Arches having more fun with their imagery. Leading up to the …
Mercedes Benz Rides With The Weeknd’s “Blinding Lights” For The New EQC Campaign
With the lodestar of the ‘Blinding Lights’, Mercedes-Benz takes electric driving to the next level featuring The Weeknd. For the new SUV all-electric vehicle, Mercedes-Benz is targeting a young audience with a campaign to promote its first electric SUV, the …
Pantone Is Feeling ‘Classic Blue’ For The Next Year
Pantone announced the highly-anticipated “Color of the Year” yesterday and along with it, a moody shade this time. It is basically known that Classic Blue has been chosen to represent the first year of the twenties. Besides the other facts …
Mastercard Launches Priceless – An International Culinary Collective Which Brings The World’s Finest Dining and Experiences To New York City
Mastercard is preparing to revive all five senses with an ambitious installation that brings three distinctive restaurants from around the world to New York City. The latest iteration of the long-running “Priceless” campaign establishes what the brand calls “an international …
Nike Just Did It At The Church And Won The Grand Prix At Cannes Lions
Last year, Nike converted an old church into a culture and sports center for kids. And the project took the lead in Industry Craft at the Cannes Lions International Festival of Creativity in June! Nike’s “Just Do It HQ at …
BMW Approaches Content Marketing To Create Engagement Between Consumer And Product
BMW is eager to widen their potential audience by creating content that engages consumers beyond cars and “gets to the point”. The brand sees a mobile-first, content-oriented approach which will help attract a broader audience and claims the recent relaunch …
It’s All About IGTV, States Crowd
Crowd considers themselves as digital experts therefore, they are always on the lookout for the next big thing! It was no surprise that they were excited when Instagram announced they were releasing IGTV feature. IGTV allows users to post up …
Adobe Previews Photoshop CC On Apple iPad
Adobe Announces next generation of Creative Cloud at MAX 2018 and this year, the company previewed Photoshop CC on Apple iPad. Redesigned for a modern touch experience, Photoshop CC on iPad will deliver the power and precision of its desktop …