NEWS | Brand News

Sound On: Mastercard Debuts Sonic Brand Identity

After the Mastercard has introduced its sonic brand identity, a comprehensive sound architecture that signifies the latest advancement for the brand. After the brand’s introduction of the nameless, icon-only logo, they stepped into sound-centric branding alteration. Wherever consumers engage with Mastercard across the globe – be it physical, digital or voice environments – the distinct …

NEWS | Brand News

The Big Splash at CES: Uber’s Aerial Rideshare Partner Unveils Its Bell Nexus Flying Car

A step closer to on-demand aerial taxis this week, Uber partnering with company Bell Helicopter unveiled a new flying car design in Las Vegas. 2019 is a new vertical-takeoff-and-landing vehicle from Bell landed at the show with a flourish. Named Bell Nexus, the full-scale black, six-rotor vehicle attracted quite a crowd of gawkers. Bell describes …

NEWS | Brand News

Intel And Warner Bros. To Announce Partnership Development In-cabin, Immersive Experiences In Autonomous Cars Of The Future

BMW X5 SUV offers a 270-degree theater view of comic books and videos. With autonomous cars on their way to continue spreading, companies are starting to think about how they can monetize the spare time and space that a robot in the driver’s seat allows passengers. Therefore, Intel and Warner Brothers proposed a vision for …

NEWS | Brand News

Tesla Will Introduce Their Next-Generation Superchargers In 2019

Tesla to launch next-gen charging stations and, plan to expand their network in 2019, according to Elon Musk. Tesla owners will come across the good news: The automaker plans to dramatically expand its Supercharger network in 2019, and will roll out third-generation chargers that support much faster charging speeds. Musk, as usual made the announcement …

NEWS | Brand News

Volkswagen Lets Apple Users Unlock Their Cars With Siri Shortcuts

Volkswagen has announced an update to their Car-Net app which lets iPhone users connect to Siri to interact with their vehicles. Arrived with the update of iOS 12, Volkswagen Car-Net now offers several shortcuts that can be added to Siri with a personalized phrase, including a start/stop for charging, defroster, and climate; a set climate …

NEWS | Brand News

Disney Plans To Launch A Streaming Service In 2019 Called Disney+

Though, it’s the answer for the 6% fell down in Netflix shares. Disney has officially announced the name of its upcoming streaming service and it will be called Disney+. According to the reports, the platform will be launched by the makers in the US. The company officially announced the two new shows, including a comeback to …

NEWS | Brand News

“We Need Flying Burgers”: Uber Is Opening Up To Drone Food Delivery Service In 2021

UberEats is willing to integrate technology into their meal-delivery service and plans to drop off their first drone in 2021. The ridesharing company revealed that they’re keen to utilize drone technology for the UberEats meal-delivery service and accidentally by a job ad posted on WSJ, titled “flight standards and training”. The position is based in the …

NEWS | Brand News

Adobe Previews Photoshop CC On Apple iPad

Adobe Announces next generation of Creative Cloud at MAX 2018 and this year, the company previewed Photoshop CC on Apple iPad. Redesigned for a modern touch experience, Photoshop CC on iPad will deliver the power and precision of its desktop counterpart. Photoshop CC on iPad will let users open and edit native PSD files using …

NEWS | Brand News

Nike Air Jordan Collabs With Facebook Messenger Bot To Bring Content

Nike teams up with conversational AI project on a Facebook Messenger bot for the Air Jordan brand, targetting younger audience. The testing of the new Messenger project began around February, when NBA All-Star Weekend has begun and Nike announced the bot is generating open rates of 87%, passing the typical 15% to 20% it sees …

NEWS | Brand News

Volkswagen Teams Up With Microsoft To Develop The Connected Car Service

As part of its plan to transform itself into a digital services-driven company, Volkswagen has announced a partnership with Microsoft to develop the Volkswagen Automotive Cloud. Looking beyond electric cars and autonomous technology, the German automaker’s ambition is to create a seamless experience for drivers from the moment they enter, use, and leave their vehicles. …

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