8 All-Time Best Video Game Marketing Campaigns That Gamers Still Talk About
When it comes to creating memorable video game marketing campaigns, some brands have set a standard that’s hard to beat, fueling a market projected to reach $282.30bn. Whether through immersive trailers, influencer partnerships, or unique in-game events, these campaigns have …
Key Takeaways from Netflix’s Digital Marketing Strategy
Founded by Reed Hastings and Marc Randolph in 1997, Netflix is now a household name getting more and more popular among people from all around the world. Of course, it is not a coincidence, but rather it is the outcome …
How Does Disney Use Digital Marketing Successfully? Bonus: Disney+ Strategies
Since the birth of Mickey Mouse in 1928, the Walt Disney Company has become one of the biggest companies in the world. The mission of the company is to be one of the leading producers of entertainment, information, and inspiration …
The Impact of Streaming Services on the Entertainment Industry
The rise of streaming services pops up the same old questions: Are cinemas dying? What will the future of TV be? What’s Inside? Why & How Streaming Services Changed the Television Industry? Personalization Global Reach and Diversity Breaking the Traditional …
Amazon Prime’s Marketing Strategy & Advertising Campaigns
At the heart of its triumph lies the brilliance of Amazon Prime’s marketing strategy, which has contributed to the platform’s widespread popularity and success. By employing a comprehensive approach that blends data-driven insights, and captivating advertising campaigns leveraging the power …
Digital Marketing for Gaming Industry: Best Practices & Campaigns
Digital marketing holds immense potential for enhancing brand awareness among gaming companies. That is primarily due to its ability to place these companies directly in front of a vast audience, enabling them to reach a wider demographic. Additionally, effective digital …
Spotify’s Marketing Strategy & 5 Effective Marketing Campaigns
“Everyone gets to celebrate who they are and their listening.” Sloan-Vincent from Spotify explains how Wrapped became a cultural phenomenon and got users’ radar over the years. The biggest music streaming platform in the sector, Spotify has been irreplaceable by …
