Voice Commerce with WooCommerce: 5 Ways To Adapt Your Store For Voice Search
In 2024, a whopping one in five online shoppers use voice search regularly. As we swap traditional Google searches for voice-activated devices like Alexa and Google Home, online sellers will soon have to adapt their content strategy to stay relevant …
Landing Page Psychology: 5 Ways To Leverage User Behaviour To Boost Conversions
Landing pages are the foundation of any digital marketing campaign. To boost desired conversions from landing pages, brands must understand and leverage the psychology behind user behaviour to adapt their design and copy accordingly. User behaviour is all the activities …
5 Ways Your Brand Can Be More Sustainable In 2024 And Beyond
50% of consumers said sustainability is one of their top four priorities when purchasing products or services, highlighting why your brand should drive towards a more sustainable future. Sustainability is about being able to exist and develop without compromising future …
Responsive Elegance: How To Optimise Your Email UX for a Mobile-First Audience
The era of the mobile consumer is upon us in 2024. As we adapt to a new generation of digital interaction, one of the most prominent strategies in need of rejuvenation is email marketing. Once designed to appear solely on …
Navigating the Future: 6 Strategies for Business Leaders in an Ever-Evolving E-commerce Landscape
The e-commerce landscape is constantly evolving. As we welcome B2C automation and a new demand for hyper-personalisation, the online selling industry continues to get harder to navigate. By 2026 the e-commerce market is expected to be worth a staggering $8.1 …