Best Powerful Website Feedback Tools for Web Development Teams

Thanks to the abundance of customer and website feedback tools for web development, there are dozens of high-tech ways to get direct customer feedback about your product.

How to Use Feedback?

When you have a real evaluation from your target audience, you can increase the performance of your team, evaluate them, or improve their skills. Gathering feedback is also the key to creating great pages that your audience will be in love with. Finally, you design for them. It’s good for your web designing team to know what they do well and what they need to improve. 

If you are managing a team, you can make use of website tools for web development teams to obtain feedback. Then, your mission as a manager is to organize this data to transform it into a piece of useful knowledge for your team. In this way, you can help them improve themselves and also the projects you work on.

Website Feedback Tools for Web Development

Therefore, to make your work easier, in this article we will talk about the best powerful website feedback tools for web development teams. 

Here are the best ones:


bugherd Website Feedback Tools for Web Development

BugHerd is one of the simple one-stop bug tracking and website feedback tools for web development based in Melbourne and Australia. BugHerd collects visual feedback, complete with metadata, annotation, and screenshot. It provides website page feedback ready for team action and these design and development teams manage and act on the website feedback.

BugHerd pins website feedback directly to page elements with a simple click. Its ease of use for clients and your team gives website feedback on desktop, tablet, or mobile with BugHerd. Capturing the context is the best way to resolve bugs and respond to website feedback. BugHerd makes it easy to get technical information to gather feedback.

When embedding BugHerd into your workflow, you can take advantage of the useful integrations they offer, such as

  • WordPress, 
  • GitHub, 
  • Slack, 
  • Zapier, 
  • and Integromat. 

This tool offers an in-page feedback option, which lets customers report bugs straight from the website. The visual task board makes it easy to manage, assign and prioritize tasks quickly. 


Website Feedback Tools for Web Development

Mopinion is one of the successful customer feedback tools for web development that take feedback one step further and offers in-depth analysis opportunities for its users. Thanks to real-time data visualization in customizable dashboards and charts, you can quickly and efficiently digest large sums of feedback data on all their digital channels.

This all-in-one customer feedback tool collects and analyses feedback from websites, mobile apps, and email campaigns in real-time. Thanks to Mopinion’s easy-to-use interface, you can build, design, and configure feedback forms however you like. 

You can also visualize the incoming feedback in customizable dashboards and charts for advanced analyses. To take it one step further, digital teams can share and take action on these feedback items in a timely manner with the help of smart alerts.

Mopinion gives you a fresh perspective on the online journey, with actionable insights into the motivation behind customer behavior on your digital channels.


What needs to be updated on your website? This is the core question that web development agencies stand for. By using, you can give your website visitors an opportunity to share their feedback with you. You can simply embed with a snippet code or a browser extension. The system work as a bug tracking tool as well. So, when you see a bug you can simply report it through the widget.

Like BugHerd, also has a dashboard to gather all your client projects in one place. You can create a dedicated project dashboard for each client. So, if they want to edit anything about their website, you can collaborate without giving access to the whole dashboard. You can even real time chat with your clients. Also, the tool generates reports and allows you to send them to the clients automatically. Don’t let clients miss any single detail!


Website Feedback Tools for Web Development

Birdeye is an all-in-one experience marketing platform that provides multi-location businesses with the data and the tools to deliver great experiences at every step of the customer journey. 

The tool attracts new leads with listings, reviews, and referrals. It converts them into customers with webchat and appointments and delights those customers with surveys, ticketing, and insights. 

Birdeye is trusted by multi-location fortune 1000 businesses headquartered in Palo Alto and led by alumni from Google, Amazon, Salesforce, and Yahoo. It has a wide range of products including 

  • Reviews
  • Listings
  • Pages
  • Messaging
  • Webchat
  • Mass Texting
  • Surveys
  • Ticketing
  • Insights
  • Benchmarking



zipBoard is web-based visual feedback and bug tracking solution for static and live websites. It lets you annotate on multiple file types, images, videos, URLs, SCORM, etc. and simplifies your bug tracking process for web developers and reviewers. With zipBoard, you can review all your online proofs on a centralized platform and get rid of the endless email chains and screen-sharing meetings. An issue tracking tool that lets you annotate directly on top of your screen with the many feedback tools it has to offer. It has an easy to use, simple UI, especially useful while getting feedback from non-technical clients and stakeholders which is often the need for web developers/designers. All of these without the need to create an account for the guest collaborators, letting you assign and prioritize the tasks from its dashboard. With the traceability of all versions and changes and clear designation of roles, zipBoard helps ensure confusion-free collaboration.

Some of the integrations they offer out of the box:

  1. Slack
  2. Jira
  3. Microsoft Teams
  4. Lambda Test
  5. Wrike

This tool also lets you request custom API creation on-demand based on your needs.


Website Feedback Tools for Web Development

WebEngage is one of the most successful customer feedback tools for web development. It eliminates data silos by unifying customer data from multiple sources and creating a unified view of your customer feedback. 

Thousands of product and marketing practitioners design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely campaigns across multiple channels.

They get deeper insights into customers’ behavioral data and product usage with industry-defining tools and real-time event analytics. You can integrate seamlessly with all your favorite tools. WebEngage also offers many products to strengthen your customer experience including 

  • Customer Segmentation,
  • App Personalization,
  • Campaign Orchestration, 
  • Web Personalization,
  • Product and Revenue Analytics,
  • Customer Data Platform,
  • Marketing and Retargeting.


Website Feedback Tools for Web Development

InMoment is the last feedback widget on our list of the best powerful website feedback tools for web development. It is a cloud-based customer experience optimization platform that delivers technology and uses our years of expertise to unlock a comprehensive understanding of not only the actions people are taking but also the emotion driving what they do and why. 

InMoment’s mission is to help our clients improve experiences at the intersection of value, where customer, employee, and business needs come together. It offers multiple solutions including Social Reviews and Advocacy and Employee Engagement solutions as well as a Voice of the Customer (VoC) platform. 

InMoment offers you platform integrations to fit seamlessly into your current business and get user feedback such as 

  • Adobe,
  • Microsoft Dynamics,
  • Hubspot,
  • Facebook and Google,
  • TripAdvisor
  • Oracle,
  • Salesforce, and much more.



For web development agencies and teams, Usersnap can help them save time and fix the issues easily. Through the dashboard, team members can see all tickets from their clients and carry out conversations with them. So, web development teams avoid slow client feedback.

By using Usersnap, you can get each feedback when it happens. As the website feedback tool offers bug tracking features, it is great for being your hands on the issues the fastest way. At the end of the day, it comes back to you as a great customer experience. The website feedback tool provides bug tracking reports gives you insights as well as allows you to make smarter moves. By doing that, Usersnap saves your developers’ time by not having to ask your clients.

How to Collect Feedback from Customers?

Getting feedback from customers – no matter, if it is good or bad, is vital for product or service development. This helps you focus on more what your customers really expect from you. 

Don’t forget that if you make your customers happy, they will come back to you with many good referrals. On the other hand, bad feedback doesn’t make you feel uncomfortable because it helps you determine and eliminate issues. 

So, how can you collect all these feedback from your customers? The answer is simple: use your website!

As you can see below, there are many ways when it comes to getting feedback from customers;

Pop up a customer survey

This is the easiest way to collect feedback. All you need to do is set a customer survey pop up that lets customers leave their feedback hassle-free. You can edit the form as much as you desire. There are plenty of customer survey tools that help you along the way. 

Tip: Use Mopinion or Usersnap to shape your own surveys.

Add a “feedback” or “talk to us” button

Seeing a button that says “talk to us, give feedback or click to submit feedback” makes customers have some words to say about your product or service. Positioning such buttons in a place where customers can easily access them will enable them to easily convey their feedback.

Tip: Get help from BugHerd’s or‘s customer feedback widget.

Offer incentives

Another powerful way to collect feedback is to offer incentives to your customers. Offering something that is valuable to them works in both ways! The scenario simply could be offering a discount coupon if a customer answers a couple of questions about your product. 

Tip: Create an incentive by using WebEngage to build relationships.

Create a live chat section

No doubt that live chat is the fastest and most profitable way on this list. It is also the most convenient option from customers’ perspective as they can easily find answers to their questions. If you cannot afford the live chat option, keep in mind that chatbots are also great too.

Tip: Birdeye can help you convert more leads.

Why Should You Use Feedback Tools?

Using website feedback tools for web development can help you in many ways. The main reasons are as follows:

Product and service improvements: 

You can use customer feedback tools to improve your products and services. By using these tools, you will be able to identify missing features, areas for improvement, and common customer complaints and concerns. From there you can develop new products and services or improve what you already have.

Information for other customers:

If you make customer feedback public, you can provide information to other customers and potential customers; Newcomers to your brand can read what other people think of your products and services before making a decision.

Customer sentiment and business forecasts:

Measuring customer sentiment can help you make more accurate forecasts. For example, if 20 percent of your customers leave bad reviews or complain about your products, you can estimate a 20 percent customer turnover rate.

High-level strategy and planning:

Finally, customer feedback is an important asset to gather information about your high-level business strategy. It will be easier for you to answer questions such as which demographic you will target in the future, how you will grow your business.


In this article, we have listed the best powerful website feedback tools for web development. With the help of these tools, you can make a great contribution to your website, your team, your employees, your current and potential customers, in short, your entire business.

Now all you have to do is meet the tool that you think is most suitable for your business needs and start working closely.