When you are surfing on the internet, you may accidentally type a wrong address or stumble upon a page that is no longer available.
Ordinary “404 – Page Not Found” pages leave you frustrated. However, there are some outstanding examples of 404 pages by digital marketing agencies out there.
A 404 page is a standard HTTP error message code caused by a non-existing webpage on your site. It is a must to have on the website.
It is not a happy ending for the visitor and it does not have to be an ordinary page asking the visitor to try again. You can turn it into an advantage. A 404 page can be the mini showcase of what your company offers. It can be creative, playful and surprising.
We have compiled a list of the best digital agency 404 pages for your inspiration:
This webpage gives strong vibes of David Bowie’s Space Oddity here! Existing as the cutest 404 Error page, the witty joke of “Houston, we have a problem” tells the sense of humor that Massive Media has.
We’re assuming that the floating-on-air dog will make the users laugh and don’t want to refresh the page.
Major Tom has a similar sense of humor as Massive Media. In their 404 page, you will see a man floating in the space.
The page says, “Houston, we have a 404 problem. Instead of floating aimlessly in space why not use the helpful navigation above to find relevant content”. It kindly shows the direction to go with humor.
Amazingly obsessed with the sublime beach waves, RNO1 presents the error in a peaceful and serene LA-style approach.
Who knows, maybe the thing is they intend to make the visitors feel like nothing’s wrong, so keep calm, carry on and try again!
An upset crash test dummy that hits its head on a laptop welcomes you on Tangent’s 404 page. The page says, “Fiddlesticks! Computer says NO. 404 on board.”
So, we don’t have another choice but to respect the computer’s words about the wrong URL.
Just because you want a creative 404 page doesn’t mean you have to come up with a completely innovative idea…
Luminary kept it simple but stylish. They didn’t forget to add an emoji and small touches from their logo design which makes the page catchy and directs visitors to the home page.
In their 404 page, there are two people lost in the middle of nowhere. Despite the detailed analysis and checking through the map, they do not seem to know where to go.
That’s exactly how we feel when we reach out to a 404 page without a clear direction. Under this picture, Flightpath suggests going back to homepage or contact their support team so you do not feel lost.
Pound & Grain wants it fun way…
The 404 page of the agency is a great example of turning a negative experience into a fun and smart one.
The page allows visitors to learn more about the agency’s history as well as previous projects with a short and entertaining quiz, named P&G Trivia.
When a visitor reaches a 404 page, it’s nice to give them direction on what to do next.
When you come across the 404 page of Isadora Agency, feel free to follow their path with paint to the menu so as to find what you are looking for.
How can you not crack a smile at such an amazing look?
Redonk knew it and they decided to make visitors smile when they experienced a problem with the page they’re looking for.
Their 404 page calls visitors to get in touch with them and discover more about their works while they are notifying their team about the 404 error.
Startup Development House has a very inspiring 404 page showing exactly how a person facing a 404 page feels.
Successful 404 pages should give you a call to action rather than making you feel lost. Just like they provide a button directing you to their homepage to help you out of this black hole.
How do you feel when you end up seeing a 404 page? It feels like a dead-end, right? Straight North’s creative 404 page depicts it very well:
Moreover, they help you with a button directing to their homepage so that you are not lost.
This can be the simplest and to-the-point, but still creative 404 page on this list. It is very SEO-friendly to include a search bar to help the visitor find what they were looking for.
WEBITMD clearly indicates that the page is not available. Then, it serves a search bar to guide the visitor out of this 404 page.
There you have it! 12 of the best creative digital agency 404 pages we’ve discovered. Get inspired by the outstanding 404 pages, make your visitors stay on your website and motivate them to continue exploring your digital marketing services and projects.
If you’re looking for some more inspiration to improve your digital agency’s online presence, here you can also explore the best creative digital agency Instagram accounts!