How Do I Rank Higher on Google?
You may be thinking that you’re doing everything you can to get traffic to your brand. You’re spending money on Google ads, social media ads, and writing content that you think is great. Your website or e-commerce store looks clean …
Understanding Colour Psychology in Marketing and Branding
The psychology of color is highly significant when it comes to marketing and branding. Colors influence how a consumer will view the personality and representation of the brand so it’s important to understand the colors that showcase your brand, to …
Your Guide to Launching a Successful E-commerce Business
The e-commerce business industry has grown dramatically over the last year! Due to COVID-19, many Brick-and-Mortar stores have closed, meanwhile, there are many e-commerce businesses that have done quite the opposite! Shopping online was once a convenience and a luxury, …
How to Plan the Perfect Holiday Marketing Campaign
Who is excited that the holidays are arriving? We sure are! If you sell products or services, it’s time to start preparing for your holiday campaign! If you haven’t already launched your holiday campaign, we have a full guide to …
Why Corporate Video Production Is Great for Your Business
Have you ever been curious about a business that you saw on the fly and then checked their website out, only to find a very unprofessional-looking video that immediately deterred you from doing any business with them? It only takes …
How Does Blogging Help My Business?
Do you have a blog for your business’ website? If you answered yes, amazing, keep reading to learn how you can optimize it. If you said no, I highly recommend getting one started and continuing to read more about how …
The Age of Authenticity: Brands, It’s Time to Be Real with Your Audience
Authenticity is a growing key factor in successful digital marketing strategies. In this blog, we look deeply at the importance of “authenticity,” and why it is so important to us and our audiences, especially when it comes to digital marketing. …