
E-Commerce Industry in 2022: Trends You Need to Know
Since the beginning of 2022, we have noticed many new trends that have taken over the e-commerce industry. As a result of the COVID-19 pandemic, consumers’ shopping behaviors have drastically changed, which allowed the e-commerce industry to blow up in …

Top 5 Marketing Strategies for Beauty and Cosmetics Brands
The global beauty and cosmetics industry has grown tremendously over the years, and so has its marketing potential. Valued at an impressive $532 billion industry in 2019, it can seem intimidating to get your foot in the door of such …

NFT’s Explained: Everything You Need to Know
This cultural phenomenon has taken the world by storm and many of us are still just as confused as you are. Being around since 2014, but making their way into mainstream media in 2021, NFTs have become all the buzz …

Best Email Marketing Practices to Generate Leads
Have you implemented email marketing in your digital strategy? If you answered no, now is the time to do so. There are many new and innovative ways to market to your target audience, however, email marketing remains one of the …

The Ultimate Guide to Using Google Ads for Your Business
Whether you are looking to increase traffic to your website, improve your brand’s online presence, or grow inquiries about your products or services, Google Ads is a powerful tool that can accomplish all these goals plus more. Google ads are …

A Constructive Guide to Developing an AI-Based Marketing Strategy
Artificial intelligence is a top digital marketing trend in 2022; it has become mainstream across many different industries. Also known as AI, it has already made a huge difference in how brands interact with their audience. Artificial intelligence has been …

Top 8 Marketing Strategies for Your Fashion Brand
In industry, as saturated as fashion, it can seem difficult for newer brands to grow and compete against already established companies. While it may take some work, the fashion industry will never die so long as people need clothes and …