Raven Benwait
Influencer Marketing: The Shift from Celebrities to Micro-Influencers
Influencer marketing – it’s been a massive trend in the last few years, and that is not stopping any time soon. However, how we choose and relate to influencers is seeing a major shift. Influencer marketing was once an industry …
What Does SEO Look Like in 2024? Here’s Everything You Need to Know
In 2024, the Digital Marketing world is evolving, bringing fresh opportunities to Search Engine Optimization, also known as SEO. With rapid technology advancements, we’re seeing user behaviours shifting; that said, businesses and marketers must adapt to stay ahead of the …
Top 5 Marketing Strategies for Beauty and Cosmetics Brands
The global beauty and cosmetics industry has grown tremendously over the years, and so has its marketing potential. Valued at an impressive $532 billion industry in 2019, it can seem intimidating to get your foot in the door of such …
Top 8 Marketing Strategies for Your Fashion Brand
In an industry, as saturated as fashion, it can seem difficult for newer brands to grow and compete against already established companies. While it may take some work, the fashion industry will never die so long as people need clothes …
This Is Why Facebook Is Still More Important than Ever
Social media has become a part of our daily lives, we use it so much that it’s incorporated into our routine. Facebook is one of the most used social media platforms of all time. It’s used to connect users with …
SEO vs. SEM vs. PPC – What is the Difference and What is Best for My Business?
SEO vs. SEM vs. PPC – how do I know the right balance for my business? This question is more complicated than it appears, but the Digital Agency Network team is here to help you thoroughly understand the three categories, …
