Improving its interface day by day and making it simpler, Pinterest launches a post boosting feature with its brand new Promote button.
Advertising was never been so easy before. Pinterest added a Promote button to boost the favorite posts in less than 10 seconds. There is no need to make an extra polish for the commercial cycle since the Promote button makes the post more apparent. Simple and easy.
It’s a step taken towards businesses, especially the small-scaled ones. Promote button lets anyone show their campaign on the platform.
Here are some tips to follow the Promote feature:
1. Choose the Pin that you’d like to promote from your profile and click the new “Promote” button.
2. Make sure the destination URL is the page you want to drive traffic to.
3. Add your daily budget. This is the most you’re willing to pay each day the ad is running.
4. Click Promote to create your ad. It will go out for review, which may take up to one business day to complete.
Vivian Chow states in her announcement of the new feature;
When you’re running a business, time is limited, but we’ve made it easier to fit advertising on Pinterest into your busy schedule. Using the new Promote button you’ll see when you create a Pin or view it on your profile, you can set up a Promoted Pin in as little as nine seconds.
Advertising on Pinterest will grow your business. While you may have already seen some great results after bringing your content to Pinterest, you could build on that success using Promoted Pins. Businesses typically see a 100% increase in their web traffic within a week of launching their first campaign.
There’s also a quick reference guide for creating wise pins and promote them.
As the social media opportunities grow, so will the businesses.