Decoding the Expenses of Mobile App Development: An In-Depth Guide
However, some people include applications in their daily lives, and mobile apps become a gadget that has become part and parcel of activity in a digital era. In a gamut of social media platforms to productivity tools, mobile applications provide …
5 Fitness App Marketing Strategies That Guarantee Downloads
Embarking on the right fitness app marketing strategy can be your golden ticket to standing out, captivating users, and guiding them toward your app as their ultimate fitness companion. With the fitness app market projected to reach $14.7 billion by …
10 Essential App Growth Hacks for 2024
In today’s world, where we can’t imagine life without smartphones, the sheer number of mobile apps out there is pretty mind-blowing. With over 1.7 million apps in the Apple App Store¹, the challenge for app developers and marketers isn’t just …
App Store Optimization (ASO) Tips & Tricks for 2024
Building an app is hard work. It requires a great deal of time, money, and effort. Unfortunately, even this is not enough. No matter how exceptional your app is, it will all be for nothing if people don’t know about …
Five Reasons Why Mobile Apps Fail and How to Avoid Them
We all know what app failure means. Perhaps the most telling statistic regarding app success points to its rarity. A recent study shows that 0.5% of consumer apps and 13% of business apps are successful. So does this mean starting …
How to Promote an App with a Minimum Budget?
There are many different ways to promote an app. The article briefly explains the ways and best practices. Content marketing can work wonders, but the result isn’t immediate as you may start to track it at least six months later. …
Promoting a Website vs Mobile App: Differences in the Marketing Strategy
It’s easy to assume that promoting an app and a website requires pretty much the same strategies. They both fall into the digital marketing realm, so how far apart can they be, right? Wrong. Of course, there are some overlaps, …
How to Use Creative Assets to Convert Users in Apple App Store and Google Play Store
So you’ve got your copy down and you’ve got your app up and running, but what about the visual side of things? Visuals are just as important in acquiring new users, helping lead them to the point of a download. …
10 Things to know About App Store Ad Campaign Setup
According to Business Insider, the ad revenue generated for app installations is projected to be $6.1 billion by the end of 2017 and will grow to $6.8 by 2019. The competition is increasing and you should plan your app store …