Social Media Strategies Summit 2023

Social Media Strategies Summit 2023, organized by Don’t Panic Events will take place on 21-24 February 2023 online.

The Social Media Strategies Summit is returning this February 21-24, 2023, bringing you three full days of content plus an optional pre-conference workshop add-on focused on Data Literacy for the Social Media Marketer, taking place February 21st.

SMSS is the #1 event chosen year after year by senior-level marketing professionals to keep up to date on the latest in social media marketing. Attend sessions covering critical topics including social strategy development, content marketing, video, ROI, paid media, brand engagement, and more!

Featuring speakers from top brands such as Amtrak, NASCAR, Sony Electronics, GoFundMe, Intel, Paycom, and more – learn from marketers who are taking an innovative approach to their overall social strategy. The February 2023 program has content relevant to all corporate brand SMMs, no matter your team size or budget capacity.

On February 22nd, Nicolle Lopez, Social Media Manager at Amtrak, will kick off conference sessions with her presentation on Developing a Multichannel Social Media Strategy for Small Teams. This session is for the tiny but mighty — the ones (keyword “ones”) who need to find a way to cover all the social bases with consistent quality content and engagement.

Later that day, Karla Hernandez, Global Social Media Insights Manager at Booking.com, will share how her team leveraged TikTok’s record-breaking engagement rates to launch their premier TikTok campaign, #TikTokMadeMeBookIt, and overall content strategy.

On Friday, February 24th, attendees can enjoy a 3rd bonus day of sessions entirely dedicated to building brand community on social media. Senior marketers from both B2B and B2C brands will share case study examples, community feedback & insights, tips for leveraging UGC, and how to measure community engagement metrics.

6 Reasons Why #SMSsummit Needs to be Your Social Media Conference of the Year!

• Learn the nuts and bolts of a successful social media strategy to position your brand for success.
• Cultivate your arsenal of tools, resources, and connections to champion a social media marketing transformation back at your company.
• Assess and audit your current social media initiatives through real-life feedback, discussions, and peer-to-peer learning.
• Experience a unique gathering of senior-level, cross-industry marketers. See what’s driving success at different types of companies that can inspire innovation on your own.
• Revitalize your strategy framework as brand practitioners walk you step-by-step through successful case studies.
• Accelerate your career and your role within your company by learning to streamline your processes and improving your existing skill set.

#SMSsummit offers you the unique opportunity to learn and network with industry leaders directly from your home office. The intuitive event platform allows attendees to engage with speakers, sponsors, and other attendees in a multitude of ways. Join speaker-led roundtable discussions and talk strategy with experts in the industry, take advantage of the chat capabilities to interact with speakers and other attendees in real-time during sessions, and grab a seat in the virtual lounge during networking breaks to maximize connections. Plus, all sessions and live Q&A will be recorded so attendees can go back and watch their favorite sessions after the event is over!

Visit the official event website to view the full agenda or to register. Don’t forget to use your discount code, DAN15, for 15% off registration!