Crowd Was Getting Social with Beverly Hills Polo Club

Inspired by ‘the sport of Kings’ and established in 1982, Beverly Hills Polo Club (BHPC) has appointed Crowd to develop and execute a new global social media strategy to help grow the brand’s presence across multiple global markets.

BHPC is a lifestyle fashion brand, bringing together the creativity of California with fun and sophistication. The product range includes clothing for men and women, with fashionable activewear, leather goods, shoes, and watches. The brand is available to shop online and in over 650 stores, in over 70 countries.

Upon approval of their strategy, Crowd will be creating monthly organic social media content, including posts, Stories, and Reels. Their talented design team will brainstorm creative concepts to grab BHPC’s audience’s attention, drive higher engagement and website traffic.

As part of their global social strategy and brand tone of voice development, they will create a localized approach for the key target markets of GCC, India, and Europe. Crowd is excited to be partnering with the brand and helping to build on their successes into 2022.

A promotional video produced by Crowd USA:

Crowd’s experienced social media team has worked with well-known international brands for many years including Razor, Uber, and DENSO. Speak to one of their global social media marketing specialists today to see how Crowd could help you.

About Crowd

Crowd is a global creative agency that specialises in amplifying demand for brands around the world.