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AkzoNobel – Converting Brand Excitement into Customer Acquisition and Loyalty
AkzoNobel is a leading global paints and coatings company active in more than 150 countries. They have a compelling story to tell, with a powerful brand voice – a voice that must carry across all their product lines, with variants …
Re-Imaginning the Boutique Agency
A Reflection from WeThink CEO and Co-founder, Patrik Thelin Last month, we had the joy of celebrating WeThink’s 10-year anniversary, a huge milestone in a journey that I’ve had the honour of being on from the very beginning. Aside from …
AI Creators Imagine a World Without Nature
Last week, the WWF, the AI/CC Creative Community and Brave Bison collaborated on an initiative to coincide with WWF’s annual #WORLDWITHOUTNATURE campaign, which encourages companies to remove wildlife from their branding to highlight the dramatic loss of biodiversity in the …
Crowd at The South by Southwest (SXSW) Conference
The South by Southwest (SXSW) conference is one of the largest annual gatherings of creative and technology professionals in the world. Each year, experts from a wide range of industries come together to share their knowledge and exchange ideas on …
7 Steps to Develop an Effective PPC Campaign Strategy
If you’re looking to make an impact with your digital marketing campaigns, a pay-per-click (PPC) campaign is often the go-to choice. PPC campaigns offer quick results and targeted reach, allowing you to target specific audiences or even particular keywords. Developing …
What is a Martech Stack?
Marketing departments face increasing challenges in running successful campaigns. To demonstrate return on investment, gain valuable business insights from data, expand their reach, stay within budget, and outperform rivals, they must equip themselves with appropriate tools. Achieving these goals manually …
How to Empower Your Creative Team: Transform Graphic Designers into Motion Designers with Artboard Studio
In today’s digital landscape, as consumers increasingly spend more and more time online, creating engaging content that speaks to target audiences is becoming more crucial. The popularity of video content on social media platforms like Facebook, Instagram, and TikTok has …
The Ultimate Guide to Outsourcing SEO Services
Outsourcing SEO Services is the best way to ensure your digital marketing campaign's success and this guide is here to help you learn more!
Hallam Expands Paid Media Leadership Team
Strategic digital agency, Hallam, has promoted Molly Watters and Alex Jackson to Paid Media Team Lead. Jack Brown, Head of Paid Media, said: These promotions will see Molly and Alex moving into managerial roles, where they’ll join me on the …
ProperExpression Helped a Gen2 RPA Company Increase Organic Traffic by 74%
ProperExpression revitalized the content marketing strategy, technical SEO and growth marketing of a Gen2 RPA company. About the Client The client’s Gen2 RPA technology built on Python empowers developers at companies of all sizes to quickly build, integrate, deploy, analyze …
Rebranding the Broadband of the Future
Opticomm is one of the largest independent providers of fibre-based access networks in the country, offering a better way for Australians to connect. Their leading edge technology takes an innovative approach to ensure their solutions work today, tomorrow and for …
Creating An Inspiring Brand Story: Explained With Examples
Stories are one of the important parts of life that bring us together in all kinds of situations, attract our attention, and most importantly remind us that we are human by making us experience many different emotions. The importance and …
