Brave Bison Celebrates Menstrual Hygiene Day With Kimberly Clarke

To celebrate Menstrual Hygiene Day on the 28th of May, Brave Bison, together with Kotex SG, a Kimberly-Clark brand, developed a creative campaign like no other in the fight against Period Stigma.

This year, Kotex wants to be the catalyst to break the silence, raise awareness and shift the negative social perceptions around menstruation to encourage young girls to feel comfortable talking freely and confidently about their periods.

Brave Bison engaged 6 young female influencers to help them deliver this message in an authentic way and they partnered with an all-female production crew and local female Singaporean director to drive these conversations.

The video follows an interview with the influencers and emphasizes that talking about periods should be something more normal than it is. Brave Bison feel that the approach to talk honestly and open will encourage the viewers to feel empowered as well.

Brave Bison is delighted to play a part in Kotex’s efforts of increasing awareness of Menstrual Hygiene Day and is pleased to help them achieve their goals of fighting period stigma.

About Brave Bison

Brave Bison is a social marketing agency. From influencer marketing & branded content to paid social & channel management, they help global clients to reach their full potential.

news | Agency News

WebEnertia Ranks on INC. 5000 List of the Fastest-Growing Private Companies for 2021

WebEnertia, a digital agency that empowers B2B brands with impactful web ...

news | Agency News

Content from Brave Bison’s Viral Vault Library Is Featured in Latest SNICKERS Ad

Brave Bison is thrilled that content from their Viral Vault library ...

news | Agency Life

A New Home for Rapidly Expanding The SEO Works

Following a year of high-profile award wins (including SEO Agency of ...

This website uses cookies. Continued use of this website indicates that you have read and agree to our Terms & Conditions and Privacy Policy.