9 Inspiring Back to School Marketing Ideas in 2024 [5 Campaigns Included!]
At this time of the year, you can come up with inspiring back to school campaign ideas and boost your sales. Many companies are profitably engaged in the fall semester of schools and colleges with their innovative marketing ideas for …
Inspiring EdTech Marketing Trends and Strategies Shaping 2024
Projected to reach a value of $696 billion by 2028, the EdTech industry is booming, much like the digital marketing industry. Both sectors are increasingly intertwined, driving growth together. However, this expansion brings its own set of challenges. As educational …
Website Design Examples for Higher Education Institutions to Boost Enrollment
In a world where 94% of first impressions are design related, can a college or university truly rely solely on its legacy or word-of-mouth to fill classrooms? Gone are the days. Now, a student’s journey begins online, making the quality …
8 Proven Higher Education Marketing Strategies to Boost Enrollments
As students compete with one another to get accepted to their dream school, higher education institutions are also constantly seeking innovative ways to attract and retain students. As there is a significant amount of options available to potential students who …
Digital Marketing for EdTech in 4 Steps: Start Attracting More Students Today
Most probably, everyone immediately accepts that the more people you reach, the better it gets for your business. And it is the same for the EdTech landscape, obviously. But, how can you manage not to spend your precious treasure -yes, …
Powerful Digital Marketing Strategies for Schools & Institutes in 2025
To keep up with the requirements of the digitalized world and reach their target audience effectively, all kinds of educational institutions need to leverage the power of online platforms. Digital marketing has become an essential tool for schools and educational …
Duolingo’s Game Changing Marketing Strategy: Unlocking Success
Duolingo generated 369.7 million dollars revenue in 2022 simply from subscriptions to the company’s premium service. The stat speaks volumes about that brand’s impact. As one of the most popular language-learning apps, Duolingo’s marketing strategy is a solid case study …
Get More Students: SEO Strategies for Schools & Educational Institutions
Successful SEO for schools improves visibility and accessibility. In this way, target searchers like prospective students and parents can connect with you. SEO is essential to your marketing strategy to increase your school’s enrollment and get a higher rank in …
