The Importance of Digital Marketing Services in 2023
No longer can you rely on traditional advertising alone to promote your business. You have to use digital marketing services in Singapore for your business to grow. However, despite being increasingly relevant, many business owners still struggle to master the …
iOS14 Impacts and What Your Agency Should Be Doing About It
Updating your Apple device for most is just a pop-up notification that we click, tap, select, and not give it a second thought (until we realize we have some new emojis on our phone keyboard). However, for us marketers, Apple’s …
Top 5 Industries Most Affected by Online Reviews
Online review statistics show that online reputation management for …
How to Tailor Your Marketing Strategy to Gen Z
If you work in the marketing realm, you’re probably more than familiar with the infamous millennial. This cohort has been the talk of the town for many years now, and while they’ll remain an important demographic to reach for years …
How to Write User Stories: An Explanation and Guide
User stories are increasingly common in the UX/UI design process. This article offers a clear explanation of what a user story is, and what its function is, along with tips and examples on how to write your own. What’s a …
Selling Digital Marketing Services to SMEs and Local Businesses
More and more businesses are discovering the crucial benefits of hiring digital marketing services to boost their online presence and make more sales. According to a recent study, online stores with a big social presence receive 32% more sales than stores that …
Digital Marketing Ideas for Easter to Boost Your Sales
Easter is edging closer and closer, which means an …
How the Top Brands Using Referral Marketing
Referral marketing may seem simple. It is the process of letting your website visitors, subscribers, and customers to refer their family and friends to your business. You can easily create your referral program with referral marketing software. Most platforms have …
7 Ways to Make Your Marketing More Effective in 2021
In forecasting his trends for 2021, Hallam CEO Julio Taylor’s first point was that the post-COVID reality is permanent:The rapid rise of the COVID-19 pandemic and the ensuing lockdowns throughout the world in early 2020 compressed years of global digital …
How To Create Personas For Marketing In 2021
Creating buyer personas will help you determine your marketing strategy by illuminating who the buyers are, the situations they are faced with and most important – what goals they are attempting to accomplish. What is a marketing persona? A persona …
How Service-Based Businesses Can Take Advantage of Black Friday and Holidays
For e-commerce businesses, Black Friday is one of the most important days of the year and one that is planned far in advance. For service-based businesses, Black Friday is, naturally, handled slightly differently. This year, in particular, will present a …