Alex Chan

Alex Chan is a co-founder of AntiSocial Solutions, an integrated digital marketing, branding, and media production agency with offices in Vancouver and Toronto. He has 15 years of website development and marketing management experience in Canada, America and Asia - leading projects for small businesses, corporate clients to high-traffic international media websites.

BLOG | Content Marketing

Why Content Writing Matters for Brands and Businesses

Written content is the most effective way to target your SEO, generate leads, and give your brand a human identity. As consumers shift out of the conventional advertising world and into the digital sphere, your online content will become more and more valuable. Content writing is one of the most effective and simple tools at …

BLOG | Digital Marketing

Burnout Costs Your Agency Real Money – Here’s How to Fix It

Constant work, no sleep, never shutting off? The idea that a continuous state of work means you will get more work done is flawed. It can be traced back to the principles of the Industrial Revolution: More production = more product. When applying these principles to humans at best it’s misguided and at worst, damaging. …

BLOG | Social Media Marketing

How to Use Paid Ads and Reactive Marketing to Drive Social Shopping

Social media started as a way to connect with friends, share fun photos, and organize university contacts. Now, social platforms have grown into advertising hubs, creating intricate sales funnels that use media, design, and social strategy to boost conversions. Social eCommerce has become a booming industry. In 2019, Facebook brought in over $16 billion in …

BLOG | Social Media Marketing

4 Ways to Engage Your Audience with Interactive Marketing

Consumer engagement is becoming more important than ever as we face busier lives, shorter attention spans, and saturated markets. The longer you can hold a conversation, the better. 93% of marketers say that interactive content is effective at engaging with consumers, versus static content which is only 70% effective. If you want to get ahead …

BLOG | Digital Marketing

5 Ways to Build a Strong Online Presence

The new world is digital! There is no doubt that in 2020 taking your business online is not just a choice, but a necessity. However, building an online presence is more than just creating a platform that consumers can visit. In order to grow your business, you need to do things right. So, what does …

BLOG | Digital Marketing

How to Use Long-Form Video Marketing in Your Digital Campaigns

In recent years consumer attention spans have come ...

BLOG | Digital Marketing

Digital Marketing Strategies In 2020: Trends And Tips

As the year comes to an end, it’s time to plan your 2020 digital marketing strategies. AntiSocial Solutions is a forward-thinking company, so we’ve compiled a list of 2020’s best marketing trends to help you and your business succeed in the new year. Artificial Intelligence Hearing the phrase Artificial Intelligence may bring up memories of …

BLOG | Content Marketing

7 Video Marketing Trends We’ll See In 2020

By 2020, there will be almost a million minutes of video-per-second crossing the internet and 82% of all consumer web traffic will be video It’s no surprise that video’s popularity continues to grow thanks to mobile tech and apps advancing its delivery and consumption, along with giants like Facebook and Google actively pushing it. Most …

BLOG | Social Media Marketing

Social Media Posting Time Myth Busters

At AntiSocial Solutions, we believe that efficiency is essential to success. We want to work smarter, not harder. In the fast-paced world of digital marketing, it is increasingly important to stay current, qualified, connected, and quick. You can spend all the time in the world on a media project, but if you don’t nail down …

BLOG | Digital Marketing

Reddit: Marketing On The Front Page Of The Internet

Reddit: The self-proclaimed ‘Front Page of the Internet’ could be the new marketing platform your brand needs. Often overlooked by marketers due to the infamous hostility towards advertising by users, Reddit could be digital marketing’s final frontier. The platform is, however, slowly becoming more accepting towards advertising — especially if it is done in a …

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