Alex Chan

Social media started as a way to connect with friends, share fun photos, and organize university contacts. Now, social platforms have grown into advertising hubs, creating intricate sales funnels that use media, design, and social strategy to boost conversions. Social eCommerce has become a booming industry. In 2019, Facebook brought in over $16 billion in …

Consumer engagement is becoming more important than ever as we face busier lives, shorter attention spans, and saturated markets. The longer you can hold a conversation, the better. 93% of marketers say that interactive content is effective at engaging with consumers, versus static content which is only 70% effective. If you want to get ahead …

The new world is digital! There is no doubt that in 2020 taking your business online is not just a choice, but a necessity. However, building an online presence is more than just creating a platform that consumers can visit. In order to grow your business, you need to do things right. So, what does …

In recent years consumer attention spans have come ...

As the year comes to an end, it’s time to plan your 2020 digital marketing strategies. AntiSocial Solutions is a forward-thinking company, so we’ve compiled a list of 2020’s best marketing trends to help you and your business succeed in the new year. Artificial Intelligence Hearing the phrase Artificial Intelligence may bring up memories of …

By 2020, there will be almost a million minutes of video-per-second crossing the internet and 82% of all consumer web traffic will be video It’s no surprise that video’s popularity continues to grow thanks to mobile tech and apps advancing its delivery and consumption, along with giants like Facebook and Google actively pushing it. Most …

At AntiSocial Solutions, we believe that efficiency is essential to success. We want to work smarter, not harder. In the fast-paced world of digital marketing, it is increasingly important to stay current, qualified, connected, and quick. You can spend all the time in the world on a media project, but if you don’t nail down …

Reddit: The self-proclaimed ‘Front Page of the Internet’ could be the new marketing platform your brand needs. Often overlooked by marketers due to the infamous hostility towards advertising by users, Reddit could be digital marketing’s final frontier. The platform is, however, slowly becoming more accepting towards advertising — especially if it is done in a …

With every client we have, our goal is the same: To help them succeed. Often, that comes with a full digital marketing package, part of which is dedicated to paid advertising campaigns. More and more, clients of ours are seeing gains and profits from our paid advertising campaign strategies and this isn’t something only our …

Constant work, no sleep, never shutting off? The idea that a continuous state of work means you will get more work done is flawed. It can be traced back to the principles of the Industrial Revolution: More production = more product. When applying these principles to humans at best it’s misguided and at worst, damaging. …